Launching a Linkedin Newsletter: Project
The humble email Newsletter is one of my favourite things. Especially on the Substack platform where they operate almost like an old school blog.
Linkedin Newsletters are one of those things that the platform is pushing and we should probably all take advantage of. Yet few do.
It is a way to show up in the inbox of all of your connections.
At least on the first publication. They do have limitations.
In a way they're not real newsletters. For example you can't access the email address of your subscribers and there's no real detailed analytics to work out how well your newsletter is performing.
On the plus side they live on in the Linkedin ecosystem and they are searchable. So they could act like a beacon directing visitors to somewhere you'd like them to go.
I want to use this as a platform to showcase and promote what I do. But I don't want to do it in the way that things on Linkedin usually go down.
There's always a pressure on here to write practical hints and tips but to be honest I'm tired being preached to. I want to be inspired and inspire others.
The best way that I've heard this described recently is that we should aim to make work that is vital not viral.
For a while now I've been wanting to set up a newsletter here and I'm going to publish something each month.
This newsletter I am going to call "Project" and I want to use it to show and talk about more personal projects and works in progress rather than client work.
Making the work front and centre without ever actually talking about it.
I'll save that for my profile page.
Project
This week the People's Palace at Glasgow Green will close for a refit. I wanted to go and take a last look around and document some of it.
Hopefully when it reopens at some point I can do the same to show a before and after.
This isn't a museum that I've visited very much over the years and it seems different to how I remembered it from my last visit. Back then the winter gardens were still open and accessible. You can see that the building is in need of some maintenance and maybe the exhibits need updating.
The People's Palace was purpose built as a museum for the East End and really tells the social history of Glasgow. From the Tobacco Merchants to the Suffragettes and the Socialists. From the Tenements to the High Rises and from Wally dugs to the Nintendo Gameboy.
Incidentaly they filmed Tetris the Movie in Glasgow.
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There are some pages from the social history missing.
There's no mention of the 2014 Commonwealth Games or the Indyref or of those tall flats being pulled down.? There's a whole load of other big things that left a lasting effect on the city that need to be added to the story.
There's a section that talks about "The Dancin" and it shows clothing that folk would wear to go out to the dancehalls along with a video presentation of what it'd be like.
I'd like to see an update that shows the discos of the 70s & 80s and the clubs of the 90s and 2000s.
Why aren't the Arches & the Subclub in there alongside the Barrowlands? (or Bonkers, Archaos & Clatty Pat's? - if you know you know. And if you don't, you don't want to. Trust me!)
They're just as important but for a different generation.
There are? some subtle funny little touches in there too which most visitors probably won't notice.
I hope the refit retains that sense of fun.
And of course what will happen to the crown jewels of the People's Palace?
I'm talking of course about Billy Connolly's Big Banana Boots.
This whole post came about because I had to get a specfic lens for a job and I needed something to test it out on beforehand. As showing up unprepared isn't the best idea and is something that I never do.
I have 12 stories to tell and will post monthly.
If you enjoyed this and would like to read more I hope that you will Subscribe and if you got some value from this could you hit the Like button or Share this article?
All photographs in this post are from 2024 apart from the header which was from 2016