Latin America's Aviation Future: Embracing Low-Cost Carriers

The aviation industry has exhibited remarkable resilience in the face of adversity, swiftly rebounding from the challenges posed by the COVID-19 pandemic. Today, the industry continues to thrive, propped by an expanding market of new travellers and a growing demand for cargo transportation. This growth has been particularly prominent in Latin America, where the industry has experienced a significant boom over the past decade.?

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However, despite this active expansion, affordability remains a critical factor in unlocking new markets and ensuring accessibility for travellers. The Colombian aviation market, like many others around the world, has witnessed a swell in demand for air travel. However, the recent demise of two low-cost carriers has led to reduced competition and higher fares for Colombian travellers.?

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Despite these challenges, the fundamental importance of affordable air travel in driving economic growth and connecting communities cannot be left unmentioned. As proven by past experiences of significant airline players in Latin America who filed for Chapter 11, the success of any airline, particularly a nation's flag carrier, is heavily dependent on the support and the regulatory environment provided by the government. The LCC model holds immense potential for further expanding air travel in Latin America, especially if it is supported by access to capital and a government that recognizes the value of aviation in promoting development.?

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With nearly four decades of experience in the airline industry and having played a pivotal role in shaping the industry's trajectory in Latin America, Frederik Jacobsen asserts that "the future is very bright for Latin America, but we need the governments to understand how important it is and to work together to build the environment that will bring this capital, which is essential to developing aviation."?

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Jacobsen's call for a master plan for aviation in Colombia highlights the need for a strategic approach that?not only includes airport infrastructure but also the transportation networks that connect them.??

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Brookfield Aviation International, a leading global provider of aviation personnel and services , shares Jacobsen's belief in the bright future of aviation in Latin America and firmly supports the adoption of the LCC approach to unlock the region's aviation potential further. We have our own team of recruiters and business developers based in Colombia to serve this expanding market.?