Latest Updates 2024 Q4
ISTA | International Sports Technology Association
Helping sports communities worldwide discover the benefits from technological innovations
Our match making impact is in the millions, we learned that our network needs more resources for inbound ready-to-scale sports businesses.
That is why we are working on the East Coast and West Coast to assemble formal incentives for co-working discounts, networking access, and business services designed to lower the cost for new products or services. We want you to enter the largest sports market in the world with confidence. Learn about our little program offering big opportunities....
We're just getting started with media focused branding to provide you with entertaining technical insights about the people who make technology successful.
Our content will live forever - catalyzing the industry. Several brands have already inquired about sponsoring our content. Distribution will be on every platform in 2025. The first recordings start this month with estimated post production release in late November. We are super excited to have our good friend Howard Hamilton, PhD host the first season.
Listen to the custom intro music to get a feel for our newsworthy industry show. Then FOLLOW to get the first episode! [email protected] for all marketing inquires.
Maybe you saw the press, maybe you did not. An important area we can help with is market research to drive strategy. Research is now low cost for our network and there are lots of ways research can inform your future...
But this news is part of a larger strategy for our growth. We are on the hunt for infrastructure and services companies who want your business, who see value in being your biggest supporter. Before you scale, you need many types of support mechanisms - research is just one of many. We need more services, so who wants to join us? Read the press link below...
Do you believe universities will keep up with technological change in sport? We have been pushing for continuous professional technology education for years. Here is what has happened...
Not everything can be good news. Honestly, we have moved backwards a few steps. The primary reason is that we do not have have education expertise and cannot afford to hire experts, so we're learning how to design courses, teach professionals, manage credentials, and market courses. However, a few miscalculations resulted in both our CEU courses at NSCA and NATA [BOC] to be voluntarily withdrawn, ultimately due to low response. This is a lesson in "product market fit".
We are now moving course platforms to lower costs, engaging experienced course designers, talking with universities about their courses, and generally retreating back to our original scope - an accreditation system. Can you provide volunteer advice about course design or accreditation systems?
领英推荐
YOU ARE INVITED:
Sports, Entertainment, Innovation Conference Las Vegas, Nevada July 14th - July 16th 2025.
SEIcon is sponsored by USA Today , supported by several universities, and dozens of corporate sponsors. It is our favorite conference attracting the top brand innovators and technology innovators to discuss challenges in sports. We will organize a meetup for our followers.
Did we mention its in Las Vegas? See a break down of their target markets.
*If you live in Australia, Asia, India this is the event for you. Hold the date: July 14th - July 16th Add it to your calendar... You'll see new events posted on our website. There are unconfirmed rumors about a new event in Atlanta in the planning stages. Wink wink!
SPECIAL NOTE:
The speed of growth for a modern trade association is based on its abilities to serve industry partners. Money is grease for wheels, but we are not very good at engaging investors. Below is a program we would like to hear feedback about...
A trade association is not an investible endeavor. Where do investors make a return on their investment? There is no exit strategy for a trade network, its been described as a 'lifestyle investment'. That leads us to ask, Are there other ways we can excite investments to provide more value? If we can move faster, can we help more ecosystems?
ISTA offers association partnerships based on the belief that a global network helps ready-to-scale companies cross oceans, cultures, and sports to attain next level returns. We have proven this true, but there are problems. Sadly, we do not see a clear path for regional hubs to become established sustainable ecosystems without an investment vehicle to benefit their ecosystem growth. The basic economics of innovation ecosystems are dependent on...
So far, we have not found accelerators interested in second stage or pilot-focused incubation commonly found in other industries. What we see are accelerator portfolios that do not have bandwidth to support second stage development or scaling, we call them 'zombie shareholders'. After a pilot program, what happens if the client is not convinced to buy? Is that startup second fiddle?
This has led us to imagine new models for startup companies that have exited accelerator programs but need additional resources at a specialized 'launchpad'. Launchpads have resources to support scaling and additional fundraising, like co-working space. We have identified two hubs who have the resources and authentic interest to align their efforts forming regional incubator launchpads for select companies. But still missing is an investment strategy to fuel those hubs into sustainable ecosystems.
Are there other loosely connected hubs in UK? EU? India? Middle East? Africa? Australia? Are their companies interested in scaling to larger markets? We hear, "Yes!" But we have seen they do not have the adequate investment opportunities to do more for their promising companies.
An accelerator is often described as a program to attain a product market fit, but we see problems emerging with post-accelerator resources to scale to another country or move into additional sports. Investments to attract resources are a critical part of clusters or ecosystem formalization. Lets solve it.
*We are requesting meetings to learn more about #accelerator needs, as well as, a best structure to attract private investments, and business resource needs in specific regions, all to help scaling companies. Contact David Geddes at [email protected] if you have questions or if you can volunteer time to educate or share.