Latest trends in Customer Experience driving loyalty
Tom Peace, Certified Loyalty Expert?
Customer Loyalty Expert | MD The Loyalty People | Speaker | Collaborator | Contributor | Dad | Husband | BMX racer
Welcome to The Future of Loyalty podcast
The future of loyalty are a series of informative and engaging podcasts with a laser focus on the emerging trends within the customer loyalty, engagement and CRM sector. I invite industry leaders and subject matter experts to discuss future developments in customer strategy and all our discussions are focused on where the industry is going next. Our discussions are fuelled by a passion for new developments and innovations in the sector and we aim for about 20 minutes, perfect for your coffee break, lunchtime or your journey home.
In this episode I am joined by Ed Deason, MBA , formally Group Head of Customer Experience at Wiggle and Global Head of Customer Experience at Pret a Manger. Ed is a genuine global expert in customer experience and we discuss the latest tends that are shaping how brands interact with customers at all touchpoints across the business.
Customer experience is crucial to retention and loyalty and this is a fantastic opportunity to hear from a leading expert on how important it is for brands to optimise this across all interactions with the customer.
Ed explains how brands of all sizes can (and must) invest in strong customer experience and provides some helpful tips on best practice from his wealth of experience at major global brands. We hope you enjoy our discussion. Please get in touch if you have any questions.
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Business Coach for Freelancers & Founders | Your one-stop coach for strategy, growth & success | 15+ Years of experience | EMCC Accredited
8 个月Thanks for the conversation Tom. Love to get on my soapbox and share some opinions!