The latest social media news on Monday 22 November 2021
Jonathan Pollinger ??
Social Media and AI Trainer | Creator of Webdog Reports | Helping SMEs Maximise ROI on LinkedIn, Facebook and Instagram | ChatGPT & Microsoft Copilot Expert | Ageing but Speedy Runner?? | Laptop Friday Event Founder
Hello ??
Welcome to Monday’s issue of The Social Media Daily ??
??If you’re not already receiving this newsletter every week day, you can do so by becoming a?paying subscriber?(￡5 p/m) or watch a daily video version at?Ask JP?(￡10 p/m), where you’ll also get access to tons of video training ??
Need help with social media? You know what to do.
Have a great week!
JP
linktr.ee/pollingersocial?(How I can help)
remotehour.com/pollingersocial?(Drop into my virtual office)
pollingersocial.askvid.co?(Ask a question: get a FREE video answer)
029 2078 9139 (Phone/WhatsApp)
Stat of the day
53% of Twitter users?say misinformation is a big problem on the platform.
Source:?Axios
Top industry news
Despite ongoing challenges from rival platforms, along with regulatory concerns, and even restrictions in some regions, TikTok continues to go from strength to strength. And according to the latest data from?App Annie, the app’s growth momentum won’t be slowing down any time soon.
Other industry news
Internal documents show that lonely people either spend an exorbitant amount of time on Facebook, or very little time. Those who feel the least alone spent just about an hour on the platform.
Ads whose primary purpose is to sell a product or promote a service, rather than engage in advocacy, will no longer be categorized as social issue ads.
A bipartisan group of 10 state attorneys general have launched an investigation into Meta, the social media company formerly known as Facebook, focused on the potential harms of its Instagram platform on children and teens.
Meta said using third party firms to collect data on Facebook users for surveillance was prohibited.
Top new feature
?META
Facebook and Instagram now?let you easily cross-post between the two apps with a setting in Accounts Center. You can post from Instagram to Facebook or vice versa in either app.
New features
You can now add a WhatsApp Business button to Instagram Business Profile.
Comment:?See?instagram.com/pollingersocial?then Contact for an example.
Instagram have officially rolled out Live’s badges?in the US, as a way for users to financially reward their favourite creators.
Instagram for business now gives you examples of similar businesses posts and ads that you can use for ideas and inspiration. Find them under Professional dashboard/Additional resources.
Facebook is working on a ‘Live Shopping’ channel in Marketplace.
Comment:?Live shopping - shoppers buy via a live video stream - is forecast to be huge next year and beyond.
Facebook is working on a ‘text to speech’ TTS feature.
Twitter is working on Clip Space, an audio room with 30 second recorded clops.
Twitter is working on?new features for Communities, including the ability to create a Community from the web, a ranked timeline, the ability to request to join a Community, and improved functionality on the Android app.?
Resource
TikTok have launched a new magazine called The Roundup showcasing case studies. Lots to learn here for TikTok and indeed Reels:?The Roundup?(pdf and no registration needed).
And (not quite) finally...
Ask JP
Ask JP and get your answer for FREE via video:?pollingersocial.askvid.co