Latest SEO news you need to know - May 2023
Stay ahead of the curve with the May 2023 edition of Marketing Miner's newsletter, as we bring you the most important updates to fuel your SEO strategy ??
Generative AI and the latest Google Search updates
Google's AI in Search is now much smarter and able to answer more detailed questions. This will empower consumers to make informed purchases and improve their online shopping experience. The AI will also provide comprehensive product information, including the latest reviews, ratings, prices, and product images.?As a result, consistent customer reviews and engaging content will become even more important to help you cut through the noise.
How will generative AI impact SEO? Read our blog post to learn more about how the new Google Search Generative experience works and other important Google Search updates.
Google Bard adds genuine citations in responses and more concise summaries
Google has also released an update to provide better summarizing information and more genuine citations for its answers. When it answers your questions, it also now shows where it found the information . And it has learned to keep things short and to the point, so you can get what you need faster. Basically, Google is working to make sure users get reliable answers quickly and easily. This upgrade shows Google's ongoing efforts to make your search experience better.
New Keyword Research AI-powered tool
Try Keyword Monkey, a new AI-powered keyword research service with white-label reports to help you with your keyword classification, competitor and SERP analysis.?
With comprehensive insights at your fingertips, you can easily refine your keyword research by assessing relevance scores and accessing key metrics such as search volume, CPC, keyword difficulty, opportunity and search intent. Keyword Monkey goes the extra mile by also analyzing SERP data and competitor insights, so you can make data-driven decisions that increase your client's visibility.
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Google will replace FID with INP as Core Web Vitals metric
INP is no longer an experimental metric. The Google Chrome team has announced an upcoming change to the Core Web Vitals metrics to better evaluate the quality of a web page's user experience. In March 2024, Interaction to Next Paint (INP) will replace FID as part of the Core Web Vitals.
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