Labelium Play Newsletter
Labelium Play
Loud ideas for impactful actions in the digital audiovisual environment.
Welcome to our monthly recap of the most relevant news concerning Audiovisual ecosystem!
The audiovisual content ?? of a brand has become a key and essential point within the marketing strategies of any business, since this content is retained longer in the subconscious ??, which creates an advantage for the company that wants to establish emotional ties and loyalty with each of its potential customers ???
With Labelium Play's Newsletter, you will be able to know all the news in the sector so you won't miss any detail ??
LABELIUM PLAY HAS PARTICIPATED IN LABELIUM SPAIN'S NEW PODCAST, MARKETING JOURNEY
In the first episode Labelium featured Lucía González, Founder & Managing Director at Labelium Play, who will go in depth about all the possibilities offered by the digital audiovisual ecosystem. You can find it on: Spotify, Google Podcast, Amazon Music, Podimo, Apple Podcast and iVoox.
?? LEMON8: TIKTOK’S NEW APP TO KEEP ITS PRESENCE IN THE US
According to data published by TechCrunch, Lemon8 has been among the top ten most downloaded apps in the App Store. It is an app dedicated to sharing lifestyle and entertainment images that was launched in 2020. Get to know all the options offered by this alternative to TikTok together with Labelium Play.
?? THE RISE OF ADVERGAMING AND IN-GAME ADVERTISING
With the arrival of online and mobile gaming, video game advertising has undergone a new revolution. This new advertising format is an effective way to reach a wide and diverse audience, as video games are one of the most popular forms of entertainment worldwide. Discover with Labelium Play all the possibilities that advergaming has to capture the user's attention.
?? SPOTIFY REDESIGNS ITS INTERFACE TO INTEGRATE VIDEO CONTENT AND EMULATE MICROVIDEO FORMAT
The new design of Spotify's mobile app highlights large cards that take up almost the entire screen. The reinvention, which was unveiled at the Stream On event, is driven by the need to connect with a younger audience and creators who are also substantially different. The digital audiovisual ecosystem is booming and Labelium Play can help you get your business off the ground.
?? HOW DATA IS SHAPING THE DYNAMIC DOOH
The use of data in DOOH campaigns has opened up new opportunities for brands to run highly relevant campaigns. Taking advantage of this data, many brands have already launched campaigns that are more relevant to their current environment. Trust Labelium Play to incorporate more innovative DOOH initiatives and achieve higher results.
LABELIUM PLAY VISITED BIZAK’S OFFICES
LABELIUM PLAY TELLS HOW TO VIRALISE A VIDEO AS A DIGITAL MARKETING TOOL
HOW TO DO DOOH ADVERTISING
LABELIUM PLAY HAD THE OPPORTUNITY TO BE AT THE GOOGLE DMT EDUCATION PROGRAM KICK-OFF
