Kovalee Newsletter - Issue #7

Kovalee Newsletter - Issue #7

Learn all of the industry insights and trends on mobile app growth.?Curated for developers.

App Business

  • Apple's Vision Pro offers both opportunities and obstacles for app developers. While some apps thrive, others face hurdles in discoverability, promotion, and analytics. Can developers in this new emerging market climb the charts without Apple’s endorsements? Read more here.
  • As Apple gears up to comply with the Digital Markets Act, the company is moving to disable an alternative pathway for installing services directly onto the iPhone's home screen. Read here to understand if your app may be affected.

Growth

  • Creative optimisation: the winning combination of human intuition and the power of AI helps creative teams make intelligent decisions faster. Read how Creative Intelligence is transforming app marketing, according to Yevgeny Peres, EVP of Product Strategy at AppsFlyer.
  • Here are 6 Ways by Forbes on how to maximise app store optimisation, where you can learn about the necessities to adapting to an evolving digital landscape.

Product

Tech

  • A new AI feature from Apple will help developers create apps for their products, revolutionising the app market and app-making process.
  • Introducing Sora, OpenAI’s newest generative video model which takes a short text description and turn it into a detailed, high-definition film clip up to a minute long! Read more here.

Upcoming Events

  • Check out whats in store for MWC Barcelona 2024! Happening on the 26-29 Feb, Expect more than 335 sessions from industry experts and hundreds of product launches and exhibitions, as well as a startup competition.
  • Join the upcoming Business of Apps webinar, where you can learn about all things user experience and app crashes, next Wednesday on 28th Feb, featuring Colin Contreary.

?? Do you want to be a Kovalier? ??

?? We're hiring for an iOS Engineer!?If you know someone who might be interested, please refer them to us! If your referral gets hired, we'll thank you with 3K EUR!

?? Email us at [email protected]


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