Knowledge Debt in the Evolution of Telcos into Techco's

Knowledge Debt in the Evolution of Telcos into Techco's

In the current rapid digital environment, conventional telecom operators are experiencing a significant transformation as they evolve into technology-focused entities. This transition, essential for survival and growth, highlights an important challenge referred to as "knowledge debt."

Knowledge debt refers to the disparity between the current skills, knowledge, and processes in telcos and the new competencies needed to succeed in a technology-driven Techco business landscape.

Let's delve into the essential elements and effects of knowledge debt for Techco and discuss how transitioning telcos can navigate these challenges to position themselves as a competitive technology company.

Grasping the Concept of Knowledge Debt Knowledge debt resembles technical debt, yet it emphasizes the human capital and cultural dimensions within an organization. It highlights the gap in the necessary skills and attitudes that Telcos need to embrace to transition to new technologies effectively and approaches vital for digital transformation. Not tackling this debt can impede innovation, reduce competitiveness, and postpone transformation initiatives.

Significant Obstacles of Knowledge Debt in Telco to Techco

Gaps in Technology and Skills Legacy systems and infrastructure:

Numerous telecommunications companies continue to depend on legacy infrastructure, which may hinder their capacity to embrace cloud-native, software-defined, and AI-driven systems on their Techco journey. This requires specific skills in cloud and product engineering, microservices, data analytics, AI, and Platform fields where traditional telco employees might not have the necessary expertise to make the shift both on the delivery innovation and the selling of the new Techco propositions and services.

Challenges in Finding Talent for Emerging Technologies:

·???????? Techcos must develop expertise in software development, cybersecurity, machine learning, and agile project management to function similarly to innovative technology companies. Without these capabilities, it would not be easy to integrate and innovate with digital products and services, as we see many operators struggling to reduce their time to market/value.

Cultural shifts and agile mindsets Traditional Telcos frequently function within strict hierarchies that clash with the agile and collaborative environment found in Techco. Shifting to a nimble, customer/product-focused approach is crucial for quick innovation, but it demands significant training, changes in leadership, and support from the entire organization.

We have seen that Techcos tend to focus on enhancing the customer experience while embracing a product-led strategy with a software-led mindset. Telecommunications companies have traditionally centered on managing networks and adhering to regulations while trying to reinvent themselves; they often acknowledge the need to adopt fresh perspectives that prioritize providing value through ongoing enhancements and listening to customer input.

Understanding Data and Skills in Analytics Transitioning to a Techco model involves Telcos harnessing big data and real-time analytics to enhance operations, tailor experiences, and discover new revenue opportunities. In my experience, knowledge debt in data science and analytics prevents Telcos from fully harnessing the potential of their extensive customer data.

Insufficient Data-Driven Decision-Making:

Telecom companies frequently struggle with inadequate data infrastructure and expertise, hindering their ability to make swift, informed, data-driven decisions. Developing these capabilities requires both investments in technology and a cultural transformation that emphasizes the importance of data over decisions based on intuition.

The Process of Innovation and Developing Products Debt Waterfall Development Models

Telecommunications companies have come from a waterfall approach in project management background, which can hinder the speed of agile-based product development. On the other hand, tech companies often adopt agile-first methodologies to enable rapid iterations and releases. Transitioning to agile at scale involves Telcos making investments in new processes, project management training, and fostering cross-functional teams/squads.

At the heart of the Techco model, there is a focus on continuous delivery and rapid iteration cycles, which can be quite challenging for Telcos that are used to longer and more rigid development processes. This knowledge debt can slow down the introduction of new digital services and impact competitiveness.

The Rise of Platformization and API Ecosystems Platform Development:

Many Techcos have opted to function via platforms and API ecosystems that facilitate scalable services and modular solutions. This shift leads to a required focus on investing in skills that pertain to API development, open platforms, and modular architectures in order to build adaptable digital ecosystems.

We have witnessed, quite rightly, Techco actively promote collaboration with third-party developers, innovation incubators and nurturing ecosystems that further support innovation and offerings like open APIs and digital services. Techco should focus on developing these partnerships and the product innovation life-cycle around them to harness external innovation, as knowledge gaps can hinder their growth, so the Techco sales teams are not looking around wondering who and how these will be sold.

Transformation of Cloud and Infrastructure Skills for Cloud-Native Environments:

Moving to a hybrid-cloud-native infrastructure is crucial for functioning as a tech company, yet telecommunications companies frequently lack sufficient cloud knowledge and may get locked into a particular hyperscaler journey. My understanding encompasses cloud architecture, orchestration, microservices, and DevOps practices.

I believe that adopting automation and Infrastructure-as-Code (IaC) is essential for Techco to support continuous integration and deployment effectively. Successful tech companies excel in DevOps, innovation, AI and automation, while historically, telecommunications companies are transitioning in this area but may become limited due to a lack of pure software experience, from development through to sales, which may hinder their transition to automated and scalable future offering that they can sell.

Insights on Customer Experience and Digital Engagement When it comes to personalization and digital engagement, Techco can truly stand out by delivering highly tailored and seamless multi-channel digital experiences, with continuity of experience and transaction always being a challenge for their telecommunications counterparts. Techco should focus on leveraging data and analytics to tailor interactions and enhance customer satisfaction while developing skills in customer journey mapping and personalization algorithms.

In a world where Techcos excel at leveraging data-driven analytics to deliver tailored interactions, telcos sometimes fall short due to insufficient understanding of advanced personalization techniques and tools.

This knowledge gap in expertise creates a barrier to developing sophisticated algorithms and harnessing customer insights effectively, leading to missed opportunities for engagement. Knowledge debt slows down the adoption of innovative customer journey mapping and real-time interaction strategies, resulting in generic customer experiences that fail to meet modern expectations. To overcome this challenge, telcos must invest in training and technology that allow them to decode complex data sets and implement dynamic engagement models akin to those pioneered by Techcos.

Approaches to Omnichannel

Techco should focus on strategies for customer engagement that seamlessly blend both physical and digital channels. The limitations in knowledge debt when developing these channels hinder Techco's capacity to compete effectively in terms of customer experience. Knowledge debt significantly hampers a telco's ability to deliver exceptional customer experiences. When telcos lag in adopting data-driven personalization techniques or integrating modern digital engagement platforms, they miss opportunities to connect with customers meaningfully.

This lack of advanced knowledge and capability results in generic, less engaging interactions, which can lead to decreased customer satisfaction and loyalty. Knowledge debt in omnichannel strategy development means telcos struggle to provide a seamless experience across various touchpoints, causing customer frustration. The inability to utilize analytics effectively to anticipate and meet customer needs further exacerbates this issue, leaving telcos at a disadvantage compared to Techco, which excels in these areas.

Ultimately, overcoming knowledge debt is essential for telcos to enhance their customer experience strategies and remain competitive in a rapidly evolving digital landscape.

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Confronting Knowledge Debt

Approaches Programs for Upskilling and Reskilling:

·???????? Consider putting resources into training programs that enhance skills in cloud technologies, artificial intelligence, data analytics, and DevOps. From my experience, working together with educational institutions and tech companies can really speed up the learning process.

·???????? My perspective on Agile and DevOps transformation stems from my own experiences in the field. Experience, embracing agile methodologies, and reorganizing around small squad teams into cross-functional units, hit teams, which integrate DevOps practices, can significantly enhance collaborative development cycles quickly as they consume the demand pipe.

Encouraging a culture that prioritizes data utilization:

·???????? To foster a culture where data drive decisions, it's essential to establish data governance, invest in analytics tools, and provide training for employees on data literacy.

Developing a mindset that prioritizes API-first thinking:

·???????? Creating an ecosystem for partners and third-party developers involves developing open APIs and modular architectures.

Bringing on board technology specialists:

·???????? It's essential to involve experts from the tech industries who possess knowledge in product and software engineering, cloud architecture, vertical sectors and platform development, and insights into agile practices.

Emphasize strategies that prioritize the customer experience:

·???????? Develop skills in customer journey mapping, personalization, and omnichannel engagement to improve the customer experience.

Advantages of Minimizing Knowledge Debt

By actively reducing knowledge debt, Telcos in Techco transition can enhance their ability to innovate and expedite the introduction of new digital products to the market.

·???????? Efficient operation and dynamic scaling of infrastructure can be achieved through automation and cloud-native practices.

·???????? Improve customer satisfaction through tailored and smooth digital engagements.

·???????? Enhancing competitiveness can be achieved through the adoption of agile, collaborative, and data-driven strategies.

I think reducing knowledge debt allows Telcos to evolve into agile, data-driven Techco, setting them up for success in a fast-changing digital environment. By tackling the challenges directly, Telecom leaders are planning their strategic moves and capabilities as a Techco can keep their organizations competitive and strong amidst the continuous digital upheaval.

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Nabil Y. Khalil

C-level Technology and Consulting Executive | AI and Data Strategy and Execution | Digital Transformation, Analytics and Cloud Computing | Board Member | Accenture | IBM | AWS

3 个月

Hard to disagree. Strong foundation in Data and AI will bridge the gap faster.

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It seems Telcos have debt in everything. It’s actually not far from the truth.

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