Klaviyo Affiliate Program: Earn Up to $1,500 per Sale (2024)

Klaviyo Affiliate Program: Earn Up to $1,500 per Sale (2024)

Klaviyo is a marketing automation platform that is designed specifically for e-commerce businesses. It allows online retailers to manage and automate various aspects of their email marketing, SMS marketing, and customer data management.

Klaviyo users can create automated email campaigns and SMS messages based on customer behavior, such as abandoned cart reminders, welcome series, post-purchase follow-ups, promotions, and other marketing campaigns. To deliver personalized and targeted messages, they can also segment their customer lists based on various criteria, such as purchase history, location, and engagement levels.

Klaviyo offers in-depth analytics and reporting on email performance, revenue attribution, customer lifetime value (CLV), and more, enabling businesses to measure the effectiveness of their campaigns. It supports A/B testing for email campaigns, allowing companies to test different subject lines, content, and design elements to optimize performance. Its new A.I. features take e-commerce and shopper experiences to another level.

Klaviyo integrates with various e-commerce platforms, such as Shopify, WooCommerce, and Magento, allowing businesses to sync customer data and order information seamlessly.

Company Profile

  • Founded by Andrew Bialecki and Ed Hallen in 2012
  • Headquarters: Boston, USA, with additional offices in the U.K. and Australia
  • 146,000+ paying customers in over 80 countries
  • $100B+ revenue earned by Klaviyo users to date
  • 1,500+ employees worldwide
  • Stock ticker: KVYO (NYSE)

Plans and Pricing

Klaviyo offers a free starter plan for up to 250 active profiles/subscribers. Then, pricing is determined by features and active profiles.

Klaviyo plans and pricing

Klaviyo Affiliate Program Overview

Klaviyo's affiliate program is available on Impact. Here's a snapshot:

  • Program launch: June 2024
  • Cost per action: Sale (cost per sale)
  • Commission rate: Up to $1,500
  • Cookie duration: 30 to 60 days
  • Impact payout threshold: $10
  • Payment: Bank account and PayPal

Affiliate Eligibility

Program eligibility requirements aren't available. However, suitable affiliates and creators are those with content about e-commerce, Shopify, B2B software, SaaS, email marketing, digital marketing, CRM, and customer data.

How to Sign Up and Apply

Follow these steps to apply to Klaviyo's affiliate program:

  1. Log in or sign up to Impact.
  2. Select 'Find Brands' from the dashboard menu and enter 'Klaviyo' into the search field.
  3. Click 'Apply.'

Klaviyo affiliate program on Impact.com

Program Benefits

Klaviyo is a top-rated and publicly traded e-commerce marketing automation platform, with Shopify as one of its largest investors. Therefore, affiliates can be confident that they're promoting reputable software to their audiences.

Klaviyo pays high commission rates. Affiliates earn 200% on orders between $0 and $299, 220% between $300 and $675, and $1,500 for orders greater than $675.

The cookie duration is 30 to 60 days upon referral sign-up, giving affiliates ample time to get credit for their marketing activities.

Klaviyo supports deep linking to specific pages and products on their site, supporting higher conversion rates.

Affiliates get various marketing assets, such as ad banners of varying sizes.

There's a full-time affiliate marketing manager to support program growth and communication.

Impact is the number one affiliate marketing network with over 5,000 merchants, brands, and advertisers to promote. It's also the leading SaaS partnership platform.

Are you an agency? Klaviyo has an agency partner program offering partner-specific tools, exclusive opportunities, badges, certifications, and directory listing.

Program Drawbacks

While the cookie duration meets the industry standard, a longer referral window would be more beneficial.

How to Promote Klaviyo

Affiliates can create tailored content for each marketing funnel stage, guiding potential customers through decision-making and addressing their needs and concerns.

TOFU (Top of the Funnel) Content Marketing Ideas

Educational Blog Posts

  • "What is Klaviyo? A Comprehensive Guide to Email Marketing Automation"
  • "Top 10 Benefits of Using Klaviyo for Your E-commerce Business"
  • "Email Marketing 101: Why Klaviyo Is the Best Choice for Beginners"

Infographics

  • "The Ultimate Email Marketing Automation Workflow With Klaviyo"
  • "Klaviyo vs. Competitors: Why It's the Best Choice for E-commerce"

Social Media Campaigns

  • Share snippets of how Klaviyo can improve email marketing with eye-catching visuals.
  • Host Q&A sessions on Instagram, Facebook, or LinkedIn to discuss Klaviyo.

Webinars and Live Demos

  • "Getting Started with Klaviyo: A Live Demo for New Users"
  • "Email Marketing Best Practices With Klaviyo"

Free Resources

  • Create a beginner's guide ebook to email marketing with Klaviyo.
  • Offer a free checklist: "Top 10 Tips for Setting Up Your First Klaviyo Campaign"

SEO-Optimized Articles

  • "Why Your Business Needs Email Marketing: An Intro to Klaviyo"
  • "The Future of E-commerce: How Klaviyo Can Transform Your SMS Marketing Strategy"

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MOFU (Middle of the Funnel) Content Ideas

Case Studies

  • Describe business success stories using Klaviyo.
  • Highlight ROI improvements and specific campaign successes.

In-Depth Guides

  • "Advanced and A.I. Klaviyo Features You Should Be Using"
  • "How to Segment Your Audience for Better Results With Klaviyo"

Comparison Articles

  • "Why I Switched From Mailchimp to Klaviyo (Best Decision EVER!)"
  • "Klaviyo Vs. Brevo: Which is Better for Your E-commerce Store?"
  • "15 Reasons Why Klaviyo Destroys ActiveCampaign"
  • "Goodbye ConverKit??, Hello Klaviyo?? (Why I Switched)"

Email Series

  • Create a drip campaign that provides actionable tips on getting the most out of Klaviyo.
  • Send weekly newsletters featuring success stories, new features, and advanced tips.

Tutorial Videos

  • "Step-by-Step Guide to Setting Up Automation in Klaviyo"
  • "How to Use Klaviyo's Analytics to Improve Your Campaigns"

Checklists and Templates

  • Provide downloadable templates for email campaigns using Klaviyo.
  • Offer a checklist for optimizing email marketing strategies with Klaviyo.

BOFU (Bottom of the Funnel) Content Ideas

Product Demos and Free Trials

  • Offer an in-depth demo of Klaviyo's features tailored to the potential customer's needs.
  • Demonstrate what users can do on Klaviyo's free plan.

Testimonials and Reviews

  • Share testimonials from satisfied customers and highlight their success stories.
  • Publish detailed reviews of how Klaviyo has benefited specific businesses.

Discounts and Promotions (If Available)

  • Promote exclusive affiliate discounts for new users signing up through your link.
  • Use marketing scarcity tactics like limited-time and FOMO promotions to incentivize immediate action.

Personalized Consultations

  • As a freelancer or agency, you can offer free consultations to help potential customers understand how Klaviyo can solve their specific challenges and pain points.
  • Provide personalized email marketing strategy sessions.

Success and ROI Metrics

  • Develop a tool that shows potential customers the return on investment they can expect using Klaviyo.
  • Share data and analytics showing the performance improvements from using Klaviyo. Use graphs and charts to visualize the benefits.

Start Earning

Klaviyo offers one of the most lucrative affiliate marketing programs. You also don't usually see high commission rates from reputable software companies, which makes promoting it more enticing. Klaviyo maintains a 4.5/5 rating on Shopify's app store, supporting robust conversion rates.

Klaviyo on the Shopify app store

I recommend joining Klaviyo's affiliate program because it has excellent potential. Additionally, you can join Shopify's affiliate program for a potent one-two e-commerce marketing punch.


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Affiliate Disclosure: I may earn a commission if you buy something through the links on this page (at no extra cost).

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