The Killer App For IT Companies: Unlocking New Revenue Streams With Copilot.

The Killer App For IT Companies: Unlocking New Revenue Streams With Copilot.

Generative AI is transforming the way we work, communicate, and collaborate. According to the 2024 Work Trend Index Annual Report, 75% of knowledge workers worldwide use generative AI daily. Microsoft's CEO Satya Nadella stated, "We believe in a future where there will be a copilot for everyone and everything you do." This presents a tremendous opportunity for Managed Service Providers (MSPs) and IT companies to capitalize on this AI revolution.

Building a Profitable AI Ecosystem

Microsoft Copilot offers an unparalleled opportunity for MSPs and IT companies to create new revenue streams. By leveraging Copilot's capabilities, you can enhance your service offerings, develop custom solutions, and integrate AI into existing workflows. Whether you're reselling Microsoft Copilot or building bespoke copilots, the profit potential is significant.

Expanding Services with Pro- and Low-Code Tools

At the recent Microsoft Build event, new capabilities in pro- and low-code tools were announced, allowing developers to build and publish Copilot extensions easily. These tools enable MSPs and IT companies to create high-quality user experiences, reach more clients, and drive the contextual discovery of apps and data. Benefits include faster time to market, improved ROI, and top-tier security and data governance policies, all of which can enhance your service portfolio and boost profitability.

Developing Custom Copilot Extensions

MSPs and IT companies have multiple development options for creating Copilot extensions and copilots:

  • Microsoft Copilot Studio: A user-friendly platform with managed stack and SaaS-based tooling, ideal for developing solutions tailored to specific industries, departments, and roles.
  • Microsoft Visual Studio: This is for more advanced and customizable experiences that enable deeper integration and functionality.

By offering custom Copilot solutions, MSPs can address unique client needs, providing value-added services that differentiate them from competitors.

Certification and Compliance: Building Trust and Credibility

The Microsoft 365 App Compliance program certifies the security and compliance of Copilot extensions, aligning them with Microsoft's Responsible AI standards. Certification involves three steps: preparation, Assessment, and Certification. Achieving certification helps MSPs build trust with clients, speed up IT approvals, and expand their reach.

Monetizing Through the Microsoft Commercial Marketplace

The Microsoft commercial marketplace offers a platform for MSPs and IT companies to generate leads, reach new customers, and increase sales. By publishing Copilot extensions and copilots, you can distribute them through Teams, Microsoft AppSource, and the Azure Marketplace. Monetize your solutions with transactable Software-as-a-Service (SaaS) offers, delivering and licensing software solutions via online subscriptions.

Start Profiting from the Copilot Ecosystem

Now is the time for MSPs and IT companies to explore Microsoft Copilot's vast potential.?

Integrating Copilot into your service offerings can unlock new revenue streams, enhance client satisfaction, and differentiate your business in a competitive market.

Learn more and get started:

Maria Furnari

Senior B2B Tech Marketer | Results Focused | Hands-on Execution | Go-to-Market Strategy

6 个月

Thanks for sharing Steven! Copilot can certainly streamline GTMs at many levels for MSPs- in particular those with small marketing teams.

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