Kick-Start Your Multilingual Content Strategy With Top SEO Trends
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If you are like us, you may like to start each year by reviewing the strengths of the previous year, what worked well, and what might need a little tweaking. Especially when it comes to international strategies, which we all know can be a bit (or a lot!) tricky.
Perhaps you are like us, the person who sits and watches the predictions the new calendar seems to bring. And you may also enjoy analysing those trends and goodies that are just arriving but seem to be here to stay—most likely because of their globalised nature.
So, if you can relate to anything we have just said, then, welcome aboard!?
In this article we will review the legacy trends that 2022 left us with and will keep on going strong this year. But wait, this is not all; we will run through the forecast for 2023—which does not speak of rain and storms, but of lots of good multilingual SEO.
#1 VSEO — Or How to Spice up Your Videos
YouTube, TikTok, Vimeo… Name the platform you want, and we will tell you that they are all SEO-worthy. But not only that. To give your videos greater visibility and reach, it would not be a bad idea to give them a boost with localisation, subtitles, or transcriptions. Not a bad idea at all.
#2 Voice Search — Or How to Do Smart Searches
Have you noticed how accurate voice search results are? And this is no joke because all they do is keep improving (and your SEO should know this.) So Siri, Alexa, etc… see you in the future!
#3 Podcast SEO — Or How to Make Podcasts Viral
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We are sorry to tell you that verbally spouting off a bunch of keywords in a podcast would be of little use to your SEO. But… add them to your transcripts does help (and a lot.) Not to mention optimising the page from which the content is accessed.
Learn more about the benefits and uses of podcast transcripts.
#4 Google Answer Box — Or Your Way to Quick Answer Some Questions
Providing short answers to popular questions may not increase traffic to your site per se… but it gives you more visibility and increases the chances of people clicking through to find out more! Imagine the potential of this if you also have multilingual content in store.
SEO Trends to Make Your Strategy Evolve
That is all for now! But there will be more soon… because we have more tips to share with you and take your multilingual content strategy to the next level.
In the meantime, you can check more details about the above items in our blog entry about trends for SEO translation services. It will give you a more focused and actionable insight into what to do with each of them. Stay tuned for more!
If you are ready to give your content a global boost with language solutions, contact us today.?