A KICK IN THE SHORTS - The Power Of YouTube Shorts

??Hey There, my fellow creators and mature visionaries!???

I trust this YouTube for Mature Creators newsletter finds you filled with the boundless energy and creativity that define us as seasoned content connoisseurs. Today, I'm thrilled to plunge headfirst into the captivating world of YouTube Shorts - a revolution that's reshaping the trajectory of countless content channels. ??

YouTube Shorts stormed onto the scene earlier this year, leaving an undeniable mark on the digital landscape. They've become the heartbeat of the platform, propelling creators to new heights and forging deeper connections with audiences. I'm here to nudge you, inspire you, and wholeheartedly support your decision to hop onto this exciting bandwagon. Below, I'll share some compelling reasons why making Shorts an absolute priority for your channel and is not just a game-changer, but a game-winner! ??

?? Advantages of YouTube Shorts:

• ?? Supercharge Your Visibility: Shorts are short, sweet, and snappy - perfect for capturing attention in our fast-scrolling world.
• ?? Creativity Unleashed: Don't hesitate! While some creators hesitate to create them, others are posting several per day, unleashing their creativity and increasing their connections with every tap.
• ?? Ease of Creation: It couldn't be simpler. Grab your phone, press record, and share your moment with the world. No fancy equipment needed!
• ?? Monetization Potential: True, the direct earnings from Shorts are minimal, but they're a goldmine for drawing attention to your channel, products, and services.

?? The Real Gold: YouTube Shorts act as magnets, pulling viewers into your content universe. They entice viewers to explore your channel further, subscribe, and engage with your content. Plus, they tend to rack up those sweet, sweet views - thanks to the addictive scrolling nature of the platform!

?? The Challenge: Are you up for it? I challenge you to create several Shorts in a single session. You can post them daily or multiple in a day. Jump on the Shorts bandwagon and ride the wave of potentially massive engagement!

?? Repurpose or Spontaneity? While some creators effectively repurpose their old content into Shorts, there's nothing quite like those spur-of-the-moment teaching or entertaining flashes. Take advantage of those inspirational moments by keeping your tripod handy, and simply drop your phone in, then record - it's that easy!

?? Criteria and Tech Details: Remember, Shorts should be portrait-oriented, with a size of 1080 x 1980 pixels, and under 60 seconds. While you can create them on your desktop, your phone and the YouTube app may be all you need to get started.

?? Join the Kick in the Shorts Challenge: Curious to learn more? I invite you to watch my "Kick in The Shorts Challenge" playlist on YouTube. Discover additional tips and benefits of posting Shorts.

Learn About The Kick In The Shorts Challenge Here

??And here's ANOTHER bonus - Join our Senior Tubers Facebook Community to continue learning how to become a savvy, mature YouTube creator. ??

?? In conclusion, YouTube Shorts are your express ticket to captivating your audience, boosting your channel, and sharing your unique perspective. Don't ignore the power they have and miss out on this fantastic opportunity to shine!

Keep your creative energy flowing and go make some amazing Shorts, giving your content the 'Kick in the Shorts' it deserves! ??

Wishing you all the best on your Shorts adventure,

Fran Asaro