Karnataka High Court Stays Order Against PVR Cinemas Regarding Delayed Screenings Until March 27

Karnataka High Court issued an interim stay, effective until March 27, on a Bengaluru consumer forum's order that held liable to compensate a complainant for delaying movie screenings with prolonged advertisements.

What Happened?

A moviegoer filed a consumer complaint against PVR Cinema , alleging that the movie theatre delayed the start of a film by playing excessive advertisements. The lower court ruled in favor of the complainant and ordered PVR Cinema to provide compensation. However, PVR Cinema challenged this decision in the Karnataka High Court.

High Court’s Order

After hearing Mukul Rohatgi, Senior Advocate appearing for PVR Cinema, the Karnataka High Court granted an interim stay on the consumer court's order, relieving PVR Cinema of the obligation to compensate the viewer for now. The High Court will hear detailed arguments before delivering a final verdict.

Why Is This Important?

This case highlights a crucial debate over the acceptable duration of advertisements before a movie begins. In today's fast-paced world, time is a valuable commodity, and many viewers feel that excessive ads detract from their movie experience. Conversely, cinema chains argue that advertisements are essential for keeping ticket prices affordable and sustaining their business.

Conclusion

With the High Court staying the order, the case will now be heard in more detail. The final ruling will determine whether moviegoers can demand a strict start time for films without long ad breaks.

For now, movie lovers will have to wait to see how the court balances business and customer interests.

Disclaimer

This article is for information only and does not reflect the views of FICL