#Just Saying It With Zepto On This Father's Day

We value and love our dads, but we often struggle to express our love to them. It's hard to put our feelings in words for our strong, reserved, selfless & supportive fathers. To dispel all our worries & hesitations, Zepto launched a Father's Day campaign featuring a touching emotional video that captures the essence of fatherhood and highlights the bond between a father and son. The video opens with a son rehearsing how to say 'I love you' to his father, progressing into him rehearsing it through his daily routine.

The campaign aims to celebrate the unsung heroes- our fathers and seeks to inspire us to express our love and emotions for our dads with #JustSayIt. The campaign ensures that we reach out to our fathers, dads, pitajis, and appa and express our love out loud.