Not just another survey
photo courtesy of telegraph online

Not just another survey

Survey fatigue is a common ailment that has come to afflict a great many of us in our increasingly digitalised, hectic modern lives. The more we purchase online and engage with companies, either professionally or as consumers, the more we are asked to provide feedback. 

At IDP relationships are important to us. We want our clients to view us an active partner, an extension of their team that can help to build their brand globallyHowever this doesn't just happen by accident, in order for it to be a true partnership we must provide our clients with the opportunity to let us know what they think and then actively listen. 

The annual client satisfaction survey (CSS) is a staple activity in our calendar that helps to inform our strategies and monitor performance, both at a team and individual level. The results of the CSS are used to drive our processes and standards of delivery, demonstrating our commitment to continuous improvement.        

The CSS has enabled us to introduce a number of innovations in recent years as a direct response to client feedback. These include:

  • The Hub - we know that our market intelligence (MI) adds value by supporting clients in their strategic planning and decision-making. We therefore developed an online secure extranet ("The Hub") to better store and present our suite of MI resources as well as details of our overseas events and key network contacts. 
  • Country Market Insights - our infographics, updated each year with the latest HESA data, includes macro level demographic factors and socioeconomic trends.
  • Webinars - these can be both outgoing (in order to enable clients to engage remotely with our global network to provide training) and incoming (affording clients the opportunity to receive market briefings from our specialist staff on-the-ground in real time).
  • Our regular Media Digest that provides a snapshot of the latest news stories and developments taking place within the International HE sector.  

The CSS is not just another survey. It is a key component of our work that enables us to put clients at the heart of what we do, it can help to motivate and also challenge us to learn and re-evaluate.

The survey will continue to run until the 28th April. We know how busy you are and we are very grateful for you taking the time to complete the survey.  If you have any questions about the CSS then please contact us. Thank you. 

#IDPCSS #internationalhighered #studentrecruitment

About IDP: IDP was originally established in 1969 as a nonprofit organisation. Today with a global network of over 90 offices in more than 30 countries we are the world’s leading student placement organisation. IDP is a co-owner of IELTS, the world’s most popular English test for higher education and global migration, which was launched in 1989. In 2015 our company was successfully listed on the Australian Stock Exchange (ASX). 

John Sander

international at University

7 年

Survey Reminder fatigue is a more likely condition for idp clients ;)

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