June's Not Another DEI Newsletter

Hot topic: Do Brands Still Have Pride?

Over 530 pieces of anti-LGBTQ legislation have been introduced this year in the U.S, with a massive focus on anti-transgender legislation. Of the bills introduced, over 75 of them have been signed into law, making this the worst year on record for anti-LGBTQ legislation (I highly recommend subscribing to Erin Reed’s newsletter,?Erin in the Morning , to stay up-to-date on this).

The intense attacks on LGBTQ rights are nothing new but have been reinvigorated as we gear up for an election year. The Human Rights Campaign even?issued a state of emergency ?for LGBTQ Americans for the first time ever.

As a brand, it's important to take a step back and look at civil rights progress over time. This is history repeating itself and yes, there is a right side.

Here’s the reality:

• The?majority of Americans ?think companies should publicly support the LGBTQ community
• US employees are?4.5x more likely to work at a company ?if it publicly supports and demonstrates a commitment to expanding and protecting LGBTQ rights
• One in five GenZ consumers identifies as LGBTQ
• 71% of US LGBTQ adults are?more likely to purchase ?from a company that “outreaches and advertises to the LGBTQ community”
• 68% of employees would?consider leaving their employer ?for an organization that takes a stronger stance on cultural and societal issues

News from Mathison

• We’re improving the scalability and customization capabilities of our product with?Custom Goals ?and?Groups .
• Read the?Guide for Gender Inclusive Language ?to better understand how language impacts inclusion at work.
• Are you centering Anti-Racism in your DEI efforts??Listen to Nadi Fantastic ?give an Anti-Racism Masterclass on the Voices of Inclusion podcast.
• Want better demographic data from your ATS? We?partnered with Ashby ?to drive more inclusive data collection in recruiting.

Pride Resources???? ??

• AP?released a guide ?for how to write about transgender people using accurate, sensitive, unbiased language. We think it's a great tool for non-journalists, too!
• Out & Equal created a?Pride Guide ?for how to celebrate Pride at your organization this June.

Celebrating Juneteenth

• Juneteenth commemorates the day that?enslavement ended for Black Americans –three years after Abraham Lincoln’s Emancipation Proclamation. As of 2021, Juneteenth is recognized as a Federal Holiday.
• Avoid misappropriating Juneteenth with this?guide from NPR
• Jelani Memory and A Kids Co. released “A Kid’s Book About Juneteenth ” as a free e-book, alongside a discussion guide and activity sheet for kids.?
• Consider celebrating Juneteenth by disrupting economic injustice, investing in organizations pursuing equity, or donating to criminal justice reform.

Find your joy

Protect your peace this June and look for the progress being made against anti-LGBTQ legislation.?

?? A federal judge ruled that?Tennesse’s drag ban ?was unconstitutional

??? A federal judge blocked?Florida’s ban on gender-affirming care ?for minors

???Maryland becomes the 12th?Trans Sanctuary State

Lets end on a high note: celebrate LGBTQ artists this month with my?Pride playlist.

Until next time,

Kat

(she/her/hers)

Head of Marketing