June Update

Welcome to this month’s LinkedIn Insider! In this edition, we’re focusing on efficient payment management, branding insights, and the potential impact of the US TikTok ban on marketing strategies. Discover how to streamline your project payments with our tool, listen to branding expert Bethany Wilcox discuss market research and brand loyalty in our new podcast episode, and learn how to adapt your marketing strategies in light of the TikTok ban. Plus, our June Seller Spotlight features PixoLabo, a web design agency excelling in creating unique digital experiences. Check all of these insights and more in our June update!

Managing Payments Efficiently

Managing payments efficiently is crucial for business growth and success. Regardless of a business’s size or location, transparent, secure, and efficient payment processes are essential. Spona offers a tool with features designed to simplify your projects and simplify payment management, allowing you to focus on what truly matters—growing your business. Payments on Spona are seamlessly integrated into your digital contracts. This process is designed not only to facilitate money transfers but also to build trust and ensure every project step is clear, agreed upon, and documented. Read our blog to learn how we can help streamline your project payments, making every transaction smooth and simple.

Spona Speaks, Episode #11 - Unspoken Truths with Unusual’s Bethany Wilcox

In this episode of Spona Speaks, host Garry Mendez engages with Unusual’s cofounder Bethany Wilcox to uncover the unspoken truths of branding. Bethany shares insights on addressing consumer frustrations, illustrated by the success of WhyGolf?, and emphasizes the importance of market research to understand target audiences. They discuss the power of simplicity in branding, citing examples like Nike and Apple, and the significance of building superfans through emotional connections. Bethany also touches on the challenges of balancing brand awareness with immediate revenue generation in today’s market. Listen to the episode here for more insights.

What a US TikTok Ban Means for Marketers and Their Agencies

In this article we discuss the potential impact of the US TikTok ban on digital marketing strategies. With TikTok possibly being banned, brands and agencies need to rethink their marketing approaches, adapting content strategies, influencer campaigns, and advertising efforts to other platforms like Instagram, YouTube, and Snapchat. We emphasize the importance of being platform-agnostic and diversifying marketing efforts to avoid dependency on a single platform. In this article we also highlight the need for quality content and strong influencer relationships to maintain audience engagement across different social media platforms. Read the full article here.?

Our May Seller Spotlight: PixoLabo!

This month’s Seller Spotlight shines on PixoLabo, a web design agency known for creating extraordinary digital experiences. Specializing in web design, e-commerce solutions, UX/UI enhancements, and strategic consulting, PixoLabo customizes services to meet each client’s unique needs. With a focus on WordPress web design for startups and small to midsize companies, they excel in generating leads and building brand awareness. Their team leverages over 15 years of experience, AI, and cutting-edge technology to deliver stunning, high-performing websites. Discover more about PixoLabo here.?