Jumia Launches 'Tech Week' Campaign in Nigeria.

Future is in Your Hands: Unbeatable Deals on Latest Gadgets

Jumia, a leading pan-African e-commerce platform, has kicked off its highly anticipated annual 'Tech Week' campaign. Running from March 17th to March 30th, 2025, the campaign promises Nigerians amazing deals on the latest gadgets and smart devices.

Campaign Highlights:

• Unbeatable Discounts: Millions of customers will have access to unbeatable discounts on a wide range of tech essentials, including smartphones, laptops, home appliances, and entertainment systems.
• Partnerships with Leading Brands: Jumia has partnered with top global and local brands, including Xiaomi, Oraimo, Binatone, Itel, SilverCrest, Ecoflow, Tecno, Realme, Skyrun, Century Appliances, Hisense, PZ Cussons, Unilever, and Nivea.
• Seamless Shopping Experience: Consumers can enjoy a seamless online shopping experience with secure payment options and pay-on-delivery services.

Statement from Sunil Natraj, CEO, Jumia Nigeria:

"We're excited to present Jumia Tech Week 2025, a platform to enable Nigerians to have access to high-quality devices. With the rapid growth in digital adoption across the country, this campaign is designed to put the latest innovations within reach, helping customers stay connected, productive, and entertained."

Statement from Sylvie Zeng, Head of E-Commerce, Xiaomi:

"Xiaomi is focused on bringing cutting-edge technology to everyone, and Jumia Tech Week 2025 is the ultimate opportunity to experience our diverse range of innovative products at unbeatable prices."

Nigeria's Digital Transformation:

With over 142 million active internet subscribers reported in January 2025, Nigeria continues to witness an accelerated digital transformation. Jumia Tech Week caters to this dynamic shift, offering consumers a trusted platform to explore and acquire the latest tech essentials conveniently.

Additional Campaign Features:

• Flash Sales: Exclusive flash sales will be available throughout the campaign.
• Brand Days: Special brand days will feature exciting deals and discounts.
• Giveaways and Games: Consumers can participate in exciting giveaways and interactive games.