July 22- July 27 2024 NAFHAC Weekly Schedule and Member Newsletter
National Association of FHA Consultants
National Association of FHA Consultants
As we approach the week of July 22-27, we’re excited to embrace the holiday spirit early with “Christmas in July”! This fun theme offers a unique opportunity to connect with your clients and referral partners while showcasing your services. Here are some creative marketing ideas to help you make the most of this festive time.
?1. Holiday-Themed Promotions
?? - Idea: Create special promotions or discounts on your services that are themed around the holiday. For example, offer “12 Days of Savings” where each day highlights a different service at a discounted rate.
?? - Execution: Promote these offers on your website and social media, encouraging clients to take advantage of the festive savings.
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?2. Gift Card Giveaways
?? - Idea: Host a giveaway for gift cards to local home improvement stores or services that your clients may find useful. This not only provides value but also keeps you top of mind for future projects.
?? - Execution: Encourage clients to participate by sharing your social media posts or referring friends to your services.
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?3. Christmas in July Social Media Contest
?? - Idea: Run a contest on your social media platforms where clients can share their own “Christmas in July” themed home projects, decorations, or renovations.
?? - Execution: Ask participants to tag your business and use a specific hashtag, like #ChristmasInJulyWith[YourBusiness]. Offer a prize for the best entry to increase engagement.
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?4. Festive Client Appreciation Events
?? - Idea: Host a casual summer gathering for your clients, featuring holiday-themed treats, games, and networking opportunities. Consider organizing a BBQ or picnic with a Christmas twist.
?? - Execution: Promote the event through your email list and social media to strengthen relationships with your existing clients while attracting new ones.
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?5. Share Holiday Tips and DIY Ideas
?? - Idea: Create content focused on holiday home preparations and renovations. Share tips on how to prepare homes for the upcoming holiday season, including maintenance checklists and DIY decoration ideas.
?? - Execution: Publish these tips as blog posts, videos, or infographics on your website and social media, positioning yourself as a helpful resource.
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?6. Partner with Local Businesses
?? - Idea: Collaborate with local businesses to offer bundled services or joint promotions. For example, team up with a local contractor to provide a discount on renovation services during July.
?? - Execution: Promote this collaboration on social media and in your newsletter, emphasizing the added value for clients.
“Christmas in July” provides a fantastic opportunity to engage with your clients and referral partners while promoting your services creatively. We encourage you to incorporate these festive marketing ideas into your strategy this week.
Here are the latest updates and reminders for the week of 7/22 - 7/27/2024 :
- July 24, 2024 8:00 pm: Weekly ABC’s of 203k Webinar
- July 24, 2024 9:00 pm: NAFHAC Monthly General Membership Meeting
?? Details: Don’t miss this opportunity to learn about the recent HUD announcement regarding changes to the 203k program and how you may want to adapt your business strategies.
“Christmas in July” provides a fantastic opportunity to engage with your clients and referral partners while promoting your services creatively. We encourage you to incorporate these festive marketing ideas into your strategy this week.
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As always, feel free to reach out if you have any questions or need further assistance. Let’s make this a successful week filled with creativity and community spirit!
October 10, 2024 : 203k Day of Discovery
Mark your calendars for the 203k Day of Discovery on October 10, 2024! This event is dedicated to exploring the opportunities and benefits of the FHA 203k loan program. With the new changes to the 203k program that will take effect just a few weeks after this event, it is even more critical that all NAFHAC members attend!
NOTE: CAN'T ATTEND IN PERSON? NO PROBLEM! WE ARE PROVIDING A REPLAY AND DEPENDING ON THE NUMBER OF REGISTERED GUESTS MAY INCLUDE A LIVE STREAM OF THE EVENT FOR REGISTERED ATTENDEES.
Click HERE to get more details and registration information.
3. SPOTLIGHT MEMBER OF THE WEEK:
?? ?? Cynthia Stewart of SOUL-Sustainable Options for Urban Living, Inc.
This week, we are thrilled to spotlight Cynthia Stewart of Soul (Sustainable Options for Urban Living, Inc.). Her dedication to excellence and commitment to providing top-notch inspection and consulting services have made her standout in our community.
Thank you, Cyndi! for your hard work and the high standards you set in the industry. We are proud to have you as a member of NAFHAC!
Keep up the great work!
Link to Cyndi's Website - https://soul-program.org/
Email Cyndi - [email protected]
Post questions/comments/requests on the NAFHAC MEMBERS SKYPE Group or the GENESIS SUPPORT Group as these “forums” are monitored daily.
Please use the Full Slate (nafhac.fullslate.com) system to schedule a personal coaching session with any of our staff. The hours posted below are shared with you to indicate times when John, Huzy, or I will be available and online for ad hoc conversations or “urgent care” appointments.
Try https://nafhac.org/AI for your support needs today!
Be Safe, Be Healthy and ALWAYS BE OUTSTANDING!