Join us for Conversational Commerce: The 0-1 Guide
Are you ready to take your customer engagement strategy to the next level?
Join us for Conversational Commerce: The 0-1 Guide webinar, on October 10th at 10am (EST) | 3pm (BST), where we will walk you through the essential steps of our Conversational Commerce Maturity Framework. Whether you're just getting started with live chat or looking to harness the power of AI-driven virtual assistants on the web and social messaging channels, this webinar is designed to equip you with the knowledge and tools to succeed.
Speaking at this event are? Jesse L. , Founder of THE CHIT CHAT and Group Product Leader - Conversational AI & Chatbots at Lebara, along with Rodney Hassard , VP of Product and Partner Engagement at Syndeo.
Exploring AI, Brand Loyalty and the Future of Customer Experience
Syndeo CEO and Podcast host, Oliver Lennon recently caught up with Chris Gillen , CEO and Co-Owner of A Closer Look (ACL), to explore the ever-evolving world of customer experience, brand loyalty and the role of AI. The conversation was so insightful that it turned into two episodes.??
In the first episode, Chris with nearly three decades of expertise working with major brands like Target, Home Depot and Toys R Us, dives into the intricate dynamics of brand loyalty, distinguishing between transactional loyalty and the deeper emotional connections that can turn customers into lifelong advocates. He also highlights the importance of blending AI with Human Emotional Intelligence (HEI) to create richer, more meaningful customer experiences. Chris even introduces the "Taylor Swift Effect", demonstrating how fan loyalty mirrors brand loyalty and why authentic engagement matters more than price gimmicks.
The second episode takes a deeper look into the future, as Chris navigates the phases of AI adoption - from the chaos of misunderstanding to the normalization of AI in everyday life. He draws parallels between the AI revolution and the industrial revolution, providing valuable insights into how brands can strategically position themselves in this rapidly advancing landscape. Chris discusses the evolution of AI technologies, from narrow AI systems like Siri and Alexa to more advanced models such as Open AI's GPT. He also emphasizes the critical balance between AI innovation and maintaining a human touch through HEI.?
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Available across all major podcast platforms. Click the links below to listen now:
AI for Wellbeing: Insights from Tech Entrepreneur Naomh McElhatton
Naomh McElhatton , a seasoned tech entrepreneur with over two decades of experience in marketing, digital technology and innovation, shares her inspiring journey from the early days of her career to leading a company that blends AI with human empathy to enhance personal development and digital wellbeing.