JOC's Marketing Bits #4
Marketing | Branding | Industry News |?Articles?| Tips & Resources
Oana Corina Jelea - JOCstudio
Hey there, fabulous humans of every stripe ??
How’s life treating you? Caught up in every twist and turn of the football season? I'd love to say I'm right there with you, but so far, my involvement has been limited to some frantic Googling to see who's in the lead.
Over here, the TIFF (Transilvania International Film Festival) came to town, and yes, I’ve been sneaking out to catch films instead of overworking?all week long.
Oh, and about work—right, that's why we're here!?We wrapped up a slick?report for one of our?clients and?we're hoping to showcase it in our portfolio before the next ice age. Plus, we literally just finished a portfolio for another client while?ours is still waiting for some love. Besides that, we're jazzing up the look and feel of a couple of websites and daydreaming of beach days???
A little heads-up about the JOC newsletter: I'm playing around with the days and times we send these out, so if it lands in your inbox unexpectedly, just know—it's not you, it's definitely me.
Now for the juicy stuff. Our pal,?Vlad Adrian Iancu—?copywriter,?content writer, and marketing contrarian—has dropped into our Guest Creators series. Stalk him on LinkedIn here and read his article for JOCstudio?on choosing 'hard now' over 'hard later' here???
And since we're still waving our Pride flags high, I've cooked up a special article on intentions and rainbow capitalism. Plus, there's a cheeky list of who to love and side-eye based on their true colors—pun totally intended.?Find it here ??
And as always, stay tuned on all our channels for a flood of fresh insights and resources. Keep rocking, keep creating, and as always—stay spectacular!???
Enjoying this as much as we do? Follow us ?everywhere?
INDUSTRY NEWS
Meta:
???Meta?scales back AI plans in Europe???
?? Instagram adds Live Streams for close friends?
???Instagram introduces?music for carousel posts with video
???“Creator Insights”?display now available on Instagram
???Threads A.P.I. accessible to?all?developers ??
???WhatsApp announces?new updates for video calls
TikTok:
???TikTok adds commercial music library integration???
???TikTok expands ‘Out of Phone’ campaigns with UGC
?? Brands can now?deploy virtual influencers on TikTok
?? TikTok hosts?Small Biz Summit???
?? TikTok launches artist spotlight interviews
YouTube:
???YouTube?tests?a new search option
???YouTube allows?creators to edit super-long videos???
?? Notes tested?on YouTube
LinkedIn:
???LinkedIn?rolls?out?new Premium Company Pages
???LinkedIn updates newsletter creation tools
X:
?? X launches advanced analytics for premium
?? X's begins to?hide?likes???
Pinterest:
???Pinterest?announces?new AI features for advertisers
Google:
???Google’s automation may?work?against you???
?? Introducing the Google TV network
AI:???Alexa AI?experiences lots of?problems???
???Ex-HubSpot exec builds?AI-powered CRM
?? AI censorship and?what chatbots won’t tell you???
?? Companies?move?cautiously with?generative AI
???Black founders create?tailored ChatGPTs?
Technology:
???Apple beats Microsoft after unveiling AI plans
?? Makeup by Mario launches AR mirror?in Times Square???
???TikTok’s tests yet another app
Brands & Lifestyle:
???Pride?marketing?slows?down after 2023's protests???
Hot Takes:
?? Americans source their?news from social media???
???New York bans ‘addictive feeds’ for teens
???EU proposes chat control law?to scan?all DMs
?? Tesla shareholders sue?Elon Musk???
HAND-PICKED RESOURCE
OUR LATEST ARTICLES
Every June, the world dazzles in rainbow colors as companies sport Pride flags and merch.?But beware—not all that glitters is gold!
This is not just a slogan we all enthusiastically nod to when hearing. Let's unpack it!
Consumers are no longer content with surface-level marketing fluff – they want the real deal. They want to align themselves with brands that not only talk the talk but walk the walk.
OUR LATEST GUEST CREATOR
''You’ve been blessed with being a creator. You put your mind to it and stuff appears out of thin air. How many people get to do that for a living? Trust me, not many.''
''So, I can analyze and package human connections for sale – fantastic! But have I lost the ability to connect with people? And the world? Well…''
''I’m hunched over my iPad, feet cold despite the electric heater, hand cramped and stiff from drawing many hours…''
GROW YOUR BUSINESS WITH JOCstudio
As a full-service branding and marketing agency, we turn your vision into a reality that engages and inspires.
At JOCstudio, collaboration is at the heart of everything we do. Our team of experts works with solopreneurs, startups and global brands, integrating your unique goals into every project. From logos to websites, copywriting to webinars, social media to lead gen, we craft solutions that drive results and exceed expectations.
What sets us apart? A touch of wit and a hint of playfulness. We know standing out in a crowded market is crucial, and our work showcases that. From cheeky taglines to bold designs, we infuse personality into every detail.
Let's work together. Visit JOCstudio at jocstudio.com, and let's bring your vision to life!
Thank you for being a part of our wacky and wonderful world, and we can't wait to see you in two weeks! Oana ??
And as always, stay tuned on all our channels for a flood of fresh insights and resources. Keep rocking, keep creating, and as always—stay spectacular!?????