Jim DeLorenzo Public Relations Celebrates 25th Anniversary of Launch with New Podcast + Video Series “Storytelling with a Purpose”

Jim DeLorenzo Public Relations , the Philadelphia-based boutique public relations consultancy serving startups, entrepreneurs and small businesses in the technology, professional services, sports and entertainment industries, celebrated its 25th anniversary in business on July 1 with the release of all 13 episodes of the first season of a new podcast and video series, “Storytelling with a Purpose.”?

Hosted by Jim DeLorenzo , the veteran public relations professional, Storytelling with a Purpose is dedicated to the role storytelling plays in successful public relations campaigns, with conversations that highlight best practices, tactics and strategies behind the process, how storytelling works in a professional setting, what goes into it, and how it can move the listener, the viewer, or the reader to some action.

In each episode, DeLorenzo interviews a guest and reveals how that guest’s life and career has led to this moment, when the guest discusses their current project or activities in a way that involves the listener or viewer, bringing to light how the listener or viewer can relate to the guest’s experiences.

Since the mid-1980s, DeLorenzo has helped a wide variety of companies, properties, events and individuals gain greater awareness in the marketplace of ideas, and through his new podcast he brings innovative ideas and new ventures into the spotlight..

Among the topics and guests for the first season of “Storytelling with a Purpose” are:?

·?????? Telling Impactful Stories that Promote, Persuade, and Build Consensus with Sam Katz , prominent Philadelphia civic leader and founder of History Making Productions , an esteemed documentary film company.

·?????? Discovering a Great Story with Jennifer Lin , director of the documentary film “Beethoven in Beijing” and a former reporter at The Philadelphia Inquirer .

·?????? Weaving the Tapestry: Social Media's Role in Storytelling and Marketing with Cassandra Bailey, founder and Chair of Social Media Day, Inc., and CEO of Slice Communications.

·?????? Exploring the Shift: The Rise of Podcasts in Storytelling, with Vince Quinn, co-founder of SBX Productions and a prominent content creator and veteran radio broadcaster.

·?????? What role AI May have in Storytelling, with Brian Hart, Founder of Flackable, one of the country’s fastest growing independent public relations agencies.

·?????? Refining the Public Persona that Works to Tell Your Story, with Katarina Kojic, Creative Director of Hello Gorgeous and a long-time Improv coach for executives.

·?????? Stories that Move Us & Change Us with Jasmine Tate-Supplee, Founder of Shafir’s Journey, a non-profit dedicated to providing life-sustaining medical equipment, supplies, and advocacy for children suffering from spinal cord injuries.

·?????? Storytelling for Startups with Jon Zeit, co-founder of VNYLab, the emerging music platform designed to bring artists and their fans closer together.

·?????? Crafting Your Narrative with Charley Timmins, Personal Branding guru and principal of Personal Marketing Associates, LLC

·?????? Message in the Music:? Storytelling’s Healing Power with Alan Segal, Founder of The Jazz Sanctuary.

·?????? Find the Platform to Tell a Story with Chris Branscome, CEO of Eastern Pennsylvania Youth Soccer.

·?????? Using Books to Sell Your Story with Irene Levy Baker, best-selling author and Principal of Spotlight PR.

·?????? The Importance of Networking in Successful Storytelling with Ron Averett and George Lekas, co-founders of online used car marketplace Motobyo.

Each episode is now available for free on all major podcasting platforms including:

·?????? Apple Podcasts: https://bit.ly/45KwBi2

·?????? Spotify: https://bit.ly/45GdMN5.

·?????? Amazon Music: https://bit.ly/3ufGiZh

All episodes of “Storytelling with a Purpose” are also available with video on YouTube: https://bit.ly/45KT2W9.

“Storytelling with a Purpose” was produced by DeLorenzo in partnership with SBX Productions and recorded at the Content Club studios in the Pyramid Club of Philadelphia.

DeLorenzo is a communications executive with over 30 years of experience developing and implementing successful public relations strategies and programs across broadcast, print, digital, and social media channels. Throughout his career, he has built business through hundreds of coordinated communications, marketing and media relations programs for small and midsize enterprises, sports and entertainment properties, non-profits, start-ups and entrepreneurs.

He has also led public relations and marketing activities ranging from an NCAA Division I athletics program (Villanova University), to a fast-growing start-up that went from a small private concern to a publicly traded company (US Interactive, Inc.). To date, DeLorenzo has developed and managed over 300 cost-effective communications campaigns for clients drawn from diverse industries, including technology, financial services, professional services, non-profits, sports and entertainment.

Additional information about Jim DeLorenzo and his public relations career is available on the Jim DeLorenzo Public Relations website.