Jewelry Giant's Sparkle, FirstCry's Billion-Dollar Bet!

In our Fifty-Eight D2C Insider edition, explore how Aditya Birla Group Shines Bright in Jewelry Market, FirstCry set to file final papers for $3-3.5 billion IPO and more!

D2C Insider is back with your favorite newsletter with all the latest updates in the D2C world.

What you’ll see:

1. Aditya Birla Group is shining bright in the jewelry world!

They've just launched their new bling brand, Indriya, and they're aiming for the jewelry crown. With a whopping ?5,000 crore investment, they're ready to sparkle and shine!

Key Highlights:

• Strategic Move: The entry into the jewelry market marks a significant diversification for the Aditya Birla Group, leveraging its retail expertise.
• Ambitious Target: The group aims to capture a substantial share of the ?6.7 lakh crore Indian jewelry market.
• Extensive Reach: Indriya plans to expand its presence to over ten cities within six months, with large-format stores offering diverse jewelry.
• Fresh Designs: The brand will introduce new collections every 45 days, catering to evolving consumer preferences.

Check it out here!

2. FirstCry set to file final papers for $3-3.5 billion IPO

FirstCry, a baby and mother care product retailer, will list likely at a $3-3.5 billion valuation, sources in the know told ET. FirstCry's IPO will be the second major new-age company to debut on Dalal Street this year, after Ola Electric.

Key Highlights:

• IPO proceeds to be used for setting up new stores and warehouses.
• Expansion in Saudi Arabia is a key focus area for the firm.
• It will invest Rs 170 crore in its subsidiary Globalbees.
• FirstCry will also allocate Rs 100 crore for marketing

Check it out here!

Awesome news for D2C brands!

The government is setting up special e-commerce hangouts to help them ship their stuff faster, easier, and to more places around the world. It's like a super cool clubhouse for businesses to grow and shine!

These hubs promise to:

• Level the Playing Field: Increased competition within the hubs will foster innovation and efficiency among D2C brands.
• Simplify Exports: By offering centralized facilities for export clearances, warehousing, and customs processing, the hubs will significantly reduce the complexities of international trade.
• Attract Investments: The potential of e-commerce hubs to drive substantial growth is likely to attract investments, supporting the expansion of D2C brands.

Check out the article here!

Domino's CEO discusses recent earnings and international strategy.

Key Takeaways:

1. Angel Tax Abolished!

Woohoo, good news for startups! The government just waved goodbye to the pesky angel tax! This means more money for awesome ideas and less paperwork for cool entrepreneurs. Get ready for India's startup scene to explode! Ready to take advantage?

Apply for Super Angels cohort

Founders apply here

2. Elevate Cohort 2 Officially Kicked Off! ??

We couldn't be more excited to share that the kickoff event for the Elevate Accelerator Program Cohort 2 was a resounding success! ??

A huge thank you to everyone who joined us and made this event truly memorable. Keep an eye out for more updates as we dive into this exciting adventure together!

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Tremis Capital

Understanding Tremis Capital

Tremis Capital appears to be an early-stage venture capital firm with limited public information about its specific focus and portfolio.

Check out about the brand

In this week’s insightful conversation, the founders discuss if quick commerce companies launching private labels threaten brands heavily indexed on them?for?growth.

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Arjun Vaidya discusses his thoughts on new Union Budget 2024:

Check his post here

D2C brands are successfully selling premium products by emphasizing their value, using strong marketing, and building a luxurious brand image.

Check out this article

Don't miss out on future D2C knowledge bombs! ??

Stay tuned for upcoming webinars and industry insights ??

Until then, keep rocking the D2C world! ??