Jellyfish becomes HUAWEI Ads Certified Partner helping global brands to reach new audiences in Europe.

Jellyfish, a new kind of marketing performance company for the platform world, has today been appointed as a HUAWEI Ads Certified Partner. The move comes as more global brands and app developers want to expand their marketing strategies and invest in new advertising growth channels.

Growth of Huawei Ads Partnership Program

Huawei Ads Partnership program was officially launched in Europe in 2021 and has brought innovative opportunities for agencies to help their clients reach over 730 million registered device users across the Huawei ecosystem. Leveraging the synergies between Huawei devices, HMS native apps, AppGallery marketplace and a host of open capabilities, Huawei Ads platform now has over 41,000 third-party app media integrated into network and serves over 1.2 billion daily ad requests across 170 countries and regions. Earlier this year, Huawei Ads was approved by IAB Europe to become a listed Consent Management Platform (CMP) , signaling it’s integration into the European advertising industry and reinforcing Huawei’s commitment to providing safe and transparent solutions for advertisers.?

As a certified Huawei Ads partner, Jellyfish plans to use their vast digital, web and mobile app marketing experience to enable their clients to grow quickly on this exciting new advertising platform. Speaking about the partnership, Gucho De Muller, Growth Director Southern Europe at Jellyfish, commented:

“We’re excited to be working with HUAWEI Ads as a certified partner, supporting our client’s growth strategy with performance driven campaigns and smart device placements that engage customers and drive a profitable ROAS. With more than 730 million Huawei device users around the world, along with rise in popularity of AppGallery as 3rd largest app marketplace, the opportunities for brands are immense. We are looking forward to working with new Chinese clients aiming to launch app campaigns in Europe, while expanding our options for European brands to reach consumers with highly engaging ads formats across Huawei device ecosystem”

Benefits of becoming Huawei Ads Certified Partner include:

-???????Access to new beta products in testing

-???????Trial advertising credit and rebates on media spend

-???????Dedicated account support through set up and boarding process

-???????Expert advice on campaign set up and optimization

-???????Specialized training sessions on new platform features

As Huawei Ads platform capabilities continue to grow, certified partners will play a crucial role in helping new advertisers to plan, optimize and scale their campaigns using the latest cross channel and cross device advertising strategies. Over the past year, the platform has seen incredible interest from Chinese developers looking to launch in Europe and the certified partnership program provides them with streamlined way to get started.

Jaime Gonzalo, VP of HUAWEI Mobile Services in Europe, commented on partnership saying:

“We are excited to welcome Jellyfish into the HUAWEI Ads certified partners program. They bring a wealth of international experience in digital marketing and advertising growth strategies. We believe their passion for investing in new platforms and technologies and will empower them to help advertisers and apps developers all over the world to scale their business’.?

How to partner with Jellyfish

If you are interested in learning more about Jellyfish and partnering with them to test the power of Huawei Ads platform you can reach out to them via their website or contact form here .