?? Jay's Twenty-Seventh Scoop ??

Hi <<First Name>>!!?

(No, I didn’t just screw up.?But I bet you hoped I did.)

PERSONALIZATION IS MORE THAN FIRST NAME!!!

Personalization in the SUBJECT LINE can boost open rates. Emails get opened when they are specific to YOU! [?????????? ???????? ???????? 90 ????????]

NEW ‘Subject Line’ Words That Are Trending:

[ Last 30 Days]

‘Cheat Sheet’ – Increase Open Rates 31%

‘Secret’ – Increase Open Rates 24%

‘Sold Out’ – Increase Open Rates 27%

‘Back to School’ – Increase Open Rates 22%

LinkedIn Tip: Did you know you could BOLD, Italics, and other formats within LinkedIn posts??

Here is a link that converts your text to make it happen. Pretty Cool! https://www.linkedin-makeover.com/linkedin-text-formatter/

BUSINESS to BUSINESS TIP:?

Happy New Year!!!!!!!

Since JULY 1st:

2nd Half of Year Marketing Tactics:

‘2023 Outlook’: Content When Mentioned in Subject Line Boosts Open Rates 24% vs. Standard Content

‘HOLIDAY SEASON’: Content When Mentioned in Subject Line Boosts Open Rates 27% vs. Standard Content

Do YOU Open Your Own Company eNewsletter?????

When you stop reading your own company email newsletter it means it’s REALLY bad…

Since You Didn’t Ask…

For any new readers of ‘Scoop’ this is where I share stuff that has nothing to do with anything that is actually helpful or useful…

WATCHING:

THE BACHELORETTE: [ABC – TONIGHT!] – This is the best show on television.?I am not being sarcastic.?Close second is ‘Bachelor in Paradise’.?Nobody cares but I am?on TEAM GABBY!

MY TOP SHOWS RIGHT NOW: [I know you didn’t ask] –

Physical [Apple+]

Black Bird [Apple+]

Alone [Netflix] – I would quit/die on day 2

What should I be watching??? [besides Stranger Things…which of course I have already seen]

BARBIE MOVIE:?[DISASTER] – Have you seen the pics floating around of the new BARBIE movie with Ryan Gosling and Margot Robbie??? The only movie that looks worse than this is the new THOR movie.??

GURUUUUUUUUUUUUUUUUU:?

Have you seen the updated site with SPEAKERS????Check it out www.GuruConference.com ?(FREE)

Thanks for reading this far down!!!?How are you? Leave a comment and let me know how your marketing efforts are going, the horrible tv I need to check out and anything else that is mildly interesting!?

Best,

Jay

p.s. pass along to a friend if you think they may want to sign-up....at wwwJaySchwedelson.com