Jan 31 | Top Marketing Jobs | How to Use AI for Job Search | Write a Powerful LinkedIn Headline | DEI Under Fire

Hey everyone,

Let's be honest, job hunting is rough. Hundreds of applications, the radio silence...it's not easy. I've been there, and I'm guessing a lot of you have too. That's the whole reason I started Top Marketing, Digital & Comms Jobs.

This isn't just another job alert – it's my attempt to make the search way less painful (and hopefully, even a little fun!). My goal is simple: to connect talented people in marketing, communications, and digital with the opportunities they deserve. Think of it as your insider's guide to navigating the job market, finding hidden gems, and building a supportive community along the way.

Happy Hunting,

Eric T. Tung, 15-years of experience in social media, digital & content #opentowork

See Feb 7 Edition Jobs >>

Here are a list of some of the top Marketing, Digital, & Comms Jobs on LinkedIn right now:

Pay Listed

Director, Content Marketing & Strategy | ActiveCampaign | United States | $166.4K-$228.8K

Director, Social Media | AMD | Austin, TX | $165K-$234K

Director, Crocs Social Media | Crocs | Broomfield CO | $165K-$175K

Director of Social Media Marketing | Harnham | Boston | $160K-180K

Director of Digital Media & Social | TransLash Media | Los Angeles CA | $135K

Social Media Director of Digital Strategy - Remote | Get It | United States | $130K-$160K

Lead Social Media and Content | Humana | $115.2K - $158.4K

Digital Marketing Director | EPIC – a RESULTS Agency | Nashville TN | $65K-$95K

Communications Manager | Visit Salt Lake | Salt Lake City UT | $65K-$72K

Digital Marketing Director

Director of Digital Marketing | EōS Fitness

Head of Brand and Digital Marketing | Runa | United States

Director of Digital Marketing | NetBrain Technologies Inc. | United States

Head of Marketing: Social, Influencer, and Growth | SocialTable | Austin TX

Social Media

Social Media Director | 24 Seven Talent | Massachusetts

Director, Social Media & Editorial | Epic Games | Cary NC

Director of Paid Media, Whole Foods Market | Austin TX

Sr. Manager, Global Social Media | Hoka | Arizona

Content Marketing

Director of Content Marketing | Iodine Software | United States

Director of Content | Amaro Law Firm | Houston TX

Head of Social & Content | Bloom Nutrition | Austin TX

Communications

Manager of Communications | S&B | Houston TX

Communications Manager | Lockheed Martin | Grand Prairie, TX

Marketing Operations

CCE, Project Owner Marketing Excellence | LyondellBasell | Houston TX

Marketing Technology Specialist | Phelps Dunbar LLP | New Orleans LA

?This Week's Poll:

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#FollowFriday

Here are some top-tier talent you should connect with on LinkedIn:

Jennifer Texada seeking ???????????????? ???? ?????????????????? or ???????????? ?????????????? ?????????????????? ???????????????? roles, especially passionate about opportunities in healthcare, education, and travel/tourism.

Scott Monty former executive at Ford Motor Company, looking for leadership consulting that includes coaching, business advisory, or communications work.

Christopher Barrows ?? ????? exploring part-time opportunities that utilize his marketing background and experience as a digital marketing consultant.

Laura Fitton looking for fractional CMO, Content, Partnerships, Community, and PR/Communications roles or projects.

Christopher Barger communications veteran with 25+ years of experience looking for opportunities that include communicating with and engaging various stakeholder groups.

Jennifer Radke CEO/Director at the National Institute for Social Media (NISM) and Online Marketing Certified Professional (OMCP) the standard and community of practice for digital marketers.

Suzanne Marlatt Braun seeking a new role in marketing, social media strategy, and team leadership.

Trejon Dunkley looking for Content Writer, Senior Content Writer, Content Editor, Copyeditor, and Content Strategist roles in Phoenix.

Amber Walcker Internal & Employee Communications, Strategic Planning, Coaching & Training, Mission-driven Organizations.

Dave Roberts leading-edge technology, where people are doing things that haven't been done before. Seeking executive product management or marketing role.

DEI Under Fire: Some Companies Stand Firm

While many corporations are scaling back diversity, equity, and inclusion (DEI) programs due to conservative pressure, some are doubling down. Delta Airlines and the Cleveland Cavaliers have publicly affirmed their commitment to DEI, emphasizing its importance to their culture and business strategy.

Experts note that while some companies may waver due to political pressure, others recognize the business and moral imperative of DEI, citing benefits like increased innovation, profitability, and employee retention. They argue that companies that have truly integrated DEI into their DNA are more likely to withstand external pressures.

This article highlights the potential consequences for companies that abandon DEI, including damage to their brand and a shift in consumer spending towards more inclusive businesses. Despite the current political climate, some companies see DEI as a long-term investment in their future and are choosing to stay the course.

Free Job Course from Albert Qian, Founder of Albert's List

Job searching can be tough. We all know that. If you're feeling lost or overwhelmed, I genuinely recommend checking out Albert and his work. He really gets the challenges of the job hunt, and his insights and resources have helped so many people. I've personally found his content valuable, and I think you will too.

RSVP: https://www.eventbrite.com/e/how-to-land-a-job-in-2025-tickets-1229557422349?aff=ebdsoporgprofile

How to Write a Powerful LinkedIn Headline for Job Seekers

Your LinkedIn headline is prime real estate – it's one of the first things people see after your photo, so it needs to make a strong impression. Think of it as your professional billboard, showcasing who you are, what you do, and what makes you stand out. A compelling headline can draw people in and encourage them to learn more about your experience and skills. It's a key element of your LinkedIn profile and worth investing time to get right.

A powerful LinkedIn headline should clearly communicate your professional identity. It should highlight your current role or profession, emphasizing your key skills and areas of expertise. Beyond just listing skills, it's crucial to articulate the unique value you bring to the table. What problems can you solve? What results have you achieved? Consider including quantifiable accomplishments or a personal touch that reflects your career aspirations or passions. This helps you connect with others who share similar interests and values.

Headline Example: [Current Role/Profession] | [Primary Skills/Areas of Expertise] | [Unique Value] | [Notable Achievement] | [Personal Passion or Career Goal]

Avoid generic terms and clichés in your headline. Instead of saying you're a "hard worker" or a "team player," demonstrate those qualities with specific examples. Focus on the value you offer and the impact you've made. Use keywords relevant to your industry and target roles to ensure your profile appears in relevant searches. A well-crafted headline is concise, impactful, and leaves a lasting impression, encouraging viewers to explore the rest of your profile.

Let's explore how AI can supercharge your job search, from initial exploration to acing the interview.

I. Defining Your Ideal Role and Target Companies:

• AI-Powered Job Boards: Don't just search keywords. Use AI-driven job platforms that analyze your skills and experience to suggest relevant openings you might have missed. Some platforms even offer personalized job recommendations based on your career goals.
• Skill Gap Analysis: Use AI tools to identify the skills required for your target roles and pinpoint any gaps in your resume. This allows you to strategically enhance your skillset through online courses or projects.
• Company Research with AI: Go beyond the "About Us" page. Use AI tools to analyze company websites, news articles, and social media presence to understand their culture, values, recent projects, and competitive landscape. This helps you tailor your application and interview responses.
• Target Company Identification: If you have a specific industry in mind, use AI to identify key players and emerging companies. Some AI tools can analyze market trends and predict company growth, helping you target organizations with long-term potential.

II. Crafting Resumes and Cover Letters:

• Resume Optimization with AI: Upload your resume to AI-powered resume builders. These tools analyze your resume against job descriptions and suggest improvements in formatting, keywords, and phrasing to make it Applicant Tracking System (ATS)-friendly.
• Keyword Research for Resumes: Use AI-powered keyword research tools to identify the most relevant keywords for your target roles. Incorporate these keywords naturally into your resume and cover letter to improve visibility in ATS scans.
• Personalized Cover Letters with AI: Instead of generic cover letters, use AI tools to generate personalized cover letter drafts based on the specific job description and company information. Crucially, don't just copy the output. Treat it as a starting point and heavily edit it to inject your own voice, personality, and specific achievements.
• Quantifying Achievements with AI: Struggling to quantify your accomplishments? Some AI tools can help you analyze your past performance and translate them into quantifiable metrics that demonstrate your impact.

III. Networking and Job Application:

• AI-Powered Networking: Use AI tools to identify relevant professionals in your field and personalize your outreach messages. Some platforms can even suggest conversation starters based on shared interests or experiences.
• Application Tracking and Management: Use AI-powered tools to track your job applications, set reminders for follow-ups, and analyze your application success rate. This helps you stay organized and refine your job search strategy.
• LinkedIn Profile Optimization: Use AI tools to optimize your LinkedIn profile with relevant keywords, skills, and experiences. This increases your visibility to recruiters and expands your professional network.

IV. Interview Preparation:

• Mock Interviews with AI: Practice your interview skills with AI-powered mock interview platforms. These tools can analyze your responses, provide feedback on your body language, and identify areas for improvement.
• Behavioral Question Practice: Use AI tools to generate common behavioral interview questions and practice your responses. Some platforms even offer personalized feedback on your answers.
• Company and Interview Insights: Leverage AI to research the interviewer's background, the company's recent news, and potential interview questions. This helps you prepare thoughtful questions and demonstrate your genuine interest.
• STAR Method Practice with AI: Use AI to help you structure your responses using the STAR method (Situation, Task, Action, Result). This ensures you provide clear and concise answers that highlight your skills and experience.
• Prompt Engineering for AI Assistance: Learn to craft effective prompts for AI tools to get the most relevant and helpful information. For example, instead of asking "Tell me about Google," ask "What are Google's key initiatives in cloud computing and how might my skills in data analytics be relevant to those initiatives?"

V. Post-Interview and Follow-up:

• Thank You Note Generation: While AI can help with the structure, personalize your thank-you notes by adding specific details from your conversation.
• Interview Feedback Analysis: Reflect on your interview performance and use AI tools to analyze any feedback you received. This helps you identify areas for improvement for future interviews.

Key Considerations:

• AI is a Tool, Not a Replacement: AI can significantly enhance your job search, but it's essential to remember that it's a tool. Your own skills, experience, and personality are still crucial for success.
• Privacy and Data Security: Be mindful of the information you share with AI tools and ensure they have appropriate privacy policies in place.
• Critical Evaluation: Don't blindly trust the output of AI tools. Always critically evaluate the information and ensure it aligns with your own values and goals.
• Human Connection: While AI can help you automate certain tasks, don't neglect the importance of human connection in the job search process. Networking, building relationships, and demonstrating genuine enthusiasm are still essential for landing your dream job.