It's Not About You!

It's Not About You!

Yolanda M. Smith, MBA, CPBA Yolanda M. Smith, MBA, CPBA

Yolanda M. Smith, MBA, CPBA

Brandthrupist? | Corporate Brand & Business Strategist | Leadership & Professional Development Trainer | Helping Leaders Elevate Brands | Intl. Speaker & Coach | Positioning Entrepreneurs for Influence, Impact & Income

发布日期: 2017年9月18日
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Hey, it's your Brandthrupist here. Have you ever been told, its not about you? Well today, I am here to tell you, It's NOT! Personal Branding is not about self-promotion, showing off, a tag-line or logo. It's not selling yourself. Now don't misunderstand me, you can market your Personal Brand, but your Personal Brand is not all about You! Well, at least not in the sense you may think. You see, your Personal Brand is really about making yourself available to others.

It should represent the value you are able to consistently deliver. Its not what you post on Facebook or respond to on Twitter. Believe me it's really not about you, it's what others know you to be. I know you may find this quite shocking, so I thought it best to ease it in on a Sunday evening. Lastly, there are two types of people in the world.

Those that use themselves to benefit others

Those that use others to benefit themselves 

Which one are you?



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