It’s Quality Week (Nov 11-14): Here’s how English Tea Shop’s Prajāva ensures quality from farm-to-cup

At English Tea Shop, our passion for organic products and quality go hand in hand. Ensuring our wide range of organic teas meets the highest quality standards has led us to create a quality-driven culture, rooted in every step from farm to cup. This aligns with this year’s theme, “Quality from Compliance to Performance,” as we’ve learned over the years how to maintain consistency and excellence in everything we do. Here’s how we manage quality at English Tea Shop, ensuring our teas are loved by all.

Holistic Approach: Farm-to-Cup

From the very beginning, working closely with local small-scale organic farmers and global suppliers has made us keenly aware of quality from the sourcing stage. It's not just about certifications; it’s about being proactive in addressing challenges like stringent quality expectations and standards. Our farm-to-cup approach ensures we maintain the highest quality standards, starting from the farms where our botanicals are grown all the way to the cup of tea we serve. We have navigated certain challenges in the complex organic landscape through a collaborative approach in the supply chain.

Innovation at the Heart of Everything We Do

Being part of the organic industry drives us to be creative in finding solutions for challenges across sourcing, compliance, and quality. Our team works closely with local and global suppliers to establish models that meet customer needs while maintaining highest standards in quality. This not only improves our processes and relationships but also strengthens our in-house innovative capabilities, allowing us to tackle potential risks effectively.

Learning and Research-Led Teams

Every member of the English Tea Shop team is passionately committed to quality, contributing to a continuous cycle of learning and development. Through our Open Book Management and learning culture, we empower every employee to be part of this process. It’s not just about our internal teams; we also ensure that our small-scale organic farmers and in-house experts have the opportunity to grow and develop, supporting our mission along the way.

Looking Beyond

Our commitment to quality is fueled by a deep passion for tea and the expertise built from Sri Lanka’s rich heritage in tea. This gives us a unique edge, but it also pushes us to explore new possibilities for maintaining excellence. We believe that quality is not just about delivering the best product; it’s also key to creating shared value. By ensuring the highest quality standards at every step, we empower small-scale organic farmers, suppliers, and communities, strengthening relationships and fostering sustainable growth. With a purpose-driven approach, we strive to create a tea revolution through the 'Prajāva Sustainability Model' incorporating CSV (Creating Shared Value) model and Open Book Management, where quality benefits everyone involved, from farm to cup.

Through a balanced approach of compliance and performance, English Tea Shop continues to deliver high-quality teas to our global community. By embracing quality as a shared value, we aim to inspire others in the industry to look beyond compliance and view quality as a true strategic advantage.

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