It’s Okay to Take a Break
John Lusher
Chaos Coordinator at The Social Buzz Lab: A Strategy First Digital Marketing Team helping brands, companies and individuals build Buzz on social media for over 15 years. Fueled by coffee and a love of marketing. ?
The weekend is upon us and with that, the newest edition of What’s the BUZZ in Social! Yeah, we’re excited about that fact , too! ??
In this week’s edition, we cover updates to Instagram and why posting carousels may be good for your reach, we take a visual look at how the TikTok algorithm works, Meta’s Updated Brand Safety Controls and why It’s Okay to Take a Break.
Instagram has unveiled a significant expansion of its new profile cards feature, following a successful trial period with select creators. These digital cards offer a streamlined method for users to share their Instagram presence.
Key Features of Instagram's New Profile Cards
Digital Flip FunctionalityThe profile cards are designed as interactive, two-sided digital panels that users can flip between:
2. QR Code Side: Provides a quick and easy way for instant connection
Want to Boost Your Instagram Reach? Post More Carousels
Want to expand your Instagram audience effortlessly? Embrace carousel posts, now featuring up to 20 frames and the option to add music. This strategic approach comes directly from Instagram's head, Adam Mosseri, who offers compelling reasons for the effectiveness of carousels in enhancing reach.
As per Mosseri:
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“Why [do] carousels often get more reach than photos? Two main reasons. One, multiple pieces of media are going to mean more interactions with your carousel posts, and more interactions is going to mean more reach on average. And two, if someone sees your carousel post but they don’t swipe, we’ll often give that carousel a second chance and automatically move to that second piece of media for the viewer.”
How Does the TikTok Algorithm Work?
Curios how the TikTok algorithm works? In the newest infographic from Giraffe Social , they show you exactly how to master it!
Read more here.
In our featured video this week, we remind you that it is okay to take a break from social media!
It’s a good weekend to take a break from social media.
Not only is Vitamin D healthier than screen time, taking a break from constantly scrolling and consuming will help in your creative process.
Take a break and come back refreshed!
#marketing #socialmedia #weekend #webuildbuzz