IT’s Marketing Newsletter | Aug 2022
How to Build a LinkedIn Ad Campaign for Marketing Success: Max Conversion Guide
LinkedIn is the "apple of B2B marketers' eyes" since it is one of the best-performing platforms in terms of the effectiveness of ads. We invite you to learn how a great LinkedIn advertising campaign should be through this article.
Here is a quick preview before we get started: Two factors, the objective, and target audience, are key to a successful LinkedIn advertising campaign. There is no barrier preventing your campaign from flying into the LinkedIn airspace if you can make "smart" decisions in relation to them!
New Recognition: Golden Spider Award for Gameoghraph Website
The website we created for our client Gameograph returned with the 3rd prize award in the microsite category.
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A Solid Methodology for Lead Generation in the IT Industry
Lead generation is a detailed process that is vital for marketing and sales teams. Starting from lead acquisition, marketing professionals need to work step-by-step to finally assign the leads ready for purchase to the sales department. This process is even more critical for B2B IT companies and requires specific expertise.
We are here to guide you in the process and share the best practices of lead generation with you.