It's Just The Same As A Vision Statement...Isn't It?

It's Just The Same As A Vision Statement...Isn't It?

In our last post "The Business Plan Vision Statement" we gave you the 5-components for creating a powerful Vision Statement in your business plan that any business owner will become emotionally connected to creating. We think we made it EASY & FAST too!

Now we will show you how to generate a Mission Statement for your business plan, which is entirely different than your Vision Statement.

For those business owners who actually engage in generating a business plan which is experientially less than 1% of the total small business population, understanding the difference between a Vision Statement and a Mission Statement is one of the first challenges with creating a business plan.

They are distinctly different.

Here is your definitive answer.

A Vision Statement defines "What"! What are you building? This is answered easily and fast using the formula in our last email; How Much, By When, Doing What, For Whom, Where".

The Mission Statement defines "Why". Why are you doing this business? Why does your business exist? In simplest terms; why the heck do you get out of bed each morning and go and face all of the issues you face wearing all of the hats you wear as a business owner?

Continue reading this blog HERE

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Diane DiResta

Professional Speaker, Virtual Presentation Coach Leadership & Executive Presence Coach Virtual Seminars Media Trainer Emcee Author

7 年

This is the most clear and easy distinction between a vision and mission statement. Good post.

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