It’s not just a crowdfunding campaign—it's a movement. ??

It's been a whirlwind of an August so far, but in the best possible way.

I've had the opportunity to learn so much from?Katelyn Bourgoin, CEO and Lead Trainer of Customer Camp. And I've also had the honor of interviewing?Becky Flint, Founder and CEO of Dragonboat. Both women are doing incredible things—and both have a lot to teach us about how we can make our businesses better.

But before I dive into that, l wanted to talk about something I've been thinking a lot about lately: equity crowdfunding.

I'm convinced it's time to open up these opportunities for everyone. This people-first approach to fundraising is innovating the way people contribute, collaborate and help startups succeed in the future of crowd-infused company creation.

Equity crowdfunding has changed the way investors participate in early-stage companies.?

Through this people-first fundraising model, campaign contributors receive ownership in the company, as well as the products they create—or other companies in the case of Nobody Studios.

And as a crowd-infused business, our view is to have thousands of Nobodies worldwide who are brought into our vision, part of our ideation, validation and scaling of new business knowing every contribution they make helps increase the value of Nobodies and every business they help create and part-own.

With a global pool of such talent, owners and Nobodies we dare you to bet against us.?

So what I’d ask is to get educated about equity crowdfunding.?Read,?listen?and?learn?about this innovative model for funding and make a bet on the future you believe in.?

We’re about to do something that has never been done before. And we’d love to have you with us.

Who I've been talking to...

Marketing’s Job To Be Done with Katelyn Bourgoin

Your ideal customer profile shouldn’t be based solely on demographics, but on the job your customers need your product or service to help them perform.?When you understand JTBD?this way, it’s easier to see why people actually use your product and what behaviors they exhibit that help you understand who they are and what motivates them. We talk all about it in this podcast. [Listen here]

Managing Portfolios with ProductOps with Becky Flint

Becoming outcome-focused is hard, but necessary. One of the biggest debates in the product management industry currently is the notion of becoming more outcome-focused, but not only is it difficult, but it's also a huge change in the way people manage their work. More about this on the show. [Listen Now]

Upcoming Events

Talking about the startup studio model can be confusing: getting everyone to agree on a single definition is challenging. There are some very divisive opinions about it.?

Some people believe the dual entity model to be the only right way to build a startup studio. Other people think that corporate venture builders can not be considered startup studios and corporates are only useful as a bootstrapping source, but at the same time some of the most known startup studios in the world are corporate-backed.?

Yet there are diverse strategies existing and more evolving especially when we discuss Fund structures.

The session will explore the model of startup studios, why Nobody Studios is the only studio to our knowledge using this approach, and what are the advantages and disadvantages of it. We will also discuss why adopting this model is beneficial for your business.

This webinar will be an opportunity to learn about a unique path to venture building, as well as gain insight into how one should think out of the box. Don't miss it!

Register here

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As ever—let me know your reaction to what resonates, or what you would like to see more of from me in the weeks and months ahead.

My Best,

Barry