It’s Different Online
Adam Fairhead
20 years of growing brands with edutainment ? My newsletter shows you how ? My studio does it for you
Working online now?
Tools like Slack and Zoom can recreate offline, online. Always-on, synchronous and visible. You can micromanage just like you did in the office. It’s different online, but not necessarily all that much better if used as a straight “port” of offline work.
Long-form writing does not recreate offline. Not always on, staggered communication and invisible. You must trust others to do it right. It’s different online, except much more can get done, if everyone can be trusted.
The question is, do you trust your team, and are you open to learning new ways of working?
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