Issue 32 | April 8, 2024

?? AI Marketing Insider News

Get the latest scoop on key developments in AI with our curated news roundup. We summarize the top stories so you stay informed on what's happening in the world of artificial intelligence.

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?? News Blurb:

Big news from the AI world that's set to spark your imagination and elevate your content creation game. OpenAI's DALL-E, the genius behind AI-generated images, has just received some exciting upgrades, making it even easier for you to craft those perfect visuals.

And the cherry on top? These image editing tools are now integrated directly within ChatGPT, both on the web and mobile. Imagine the possibilities!

But wait, there's more! DALL-E is also introducing preset style suggestions to inspire your image creation. Ever thought about a sci-fi polar bear on vacation? Well, now you don't have to dream it up from scratch.

With styles like woodcut, gothic, synthwave, and hand-drawn just a mouse-over away, your creative process just got a whole lot smoother.

How to Access This Feature:

After your original image has been generated this series of options will appear above the image. Simply click on the first one and select the area of the image you want to edit - make sure you tell ChatGPT and Dalle-3 what you want changed!

See Tutorial Below!

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For us in the online marketing space, this update is like finding a treasure chest in the vast ocean of content creation.

Not only does it simplify the process of generating unique, eye-catching images, but it also opens up a world of creative possibilities without the need for extensive design skills.

Whether it's sprucing up your social media posts, adding flair to your blog articles, or creating captivating ads, DALL-E and ChatGPT are here to make your content stand out.

So, let's embrace this dynamic duo and transform our visual storytelling!

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?? News Blurb:

In a move that could redefine internet search as we know it, Google is reportedly considering placing some of its AI-powered search features behind a paywall.

This decision, revealed by the Financial Times and citing unnamed sources, suggests that Google's Search Generative Experience (SGE) might soon become a premium service.

While Google's traditional search engine will remain free, the introduction of a paywall for enhanced AI search features marks a significant shift in Google's approach to its flagship service.

Accessing the New Features:

To access these premium AI-powered search capabilities, users might need to subscribe to Google One, which currently offers access to Google's suite of apps including the Gemini chatbot, for $20 per month.

This subscription could soon include advanced search features, offering a more sophisticated and enriched search experience.

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For us in the online marketing world, this development is both intriguing and a bit concerning.

On one hand, it signals a leap towards more advanced, AI-driven search capabilities that could offer unprecedented insights and efficiency in our search activities.

On the other, it introduces a potential barrier for businesses and marketers relying on Google's search for visibility and research.

The key will be to balance the cost against the value of these advanced features. Will the enhanced capabilities justify the subscription fee? And how will this affect SEO strategies and content visibility?

Only time will tell, but one thing's for sure – the landscape of digital marketing and search is about to get even more interesting.

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?? News Blurb: ?? Big news from the social media giant Meta that's got everyone talking. They're rolling out a fresh approach to how we see and understand AI-generated content and those sneaky manipulated media pieces across their platforms.

It's all about keeping things real and transparent in our feeds, and I'm here for it!

Here's the Scoop on Meta's Latest Move:

• Clear Labels, No Guesswork: Meta's stepping up its game by slapping labels on AI-generated content and any media that's been tweaked or manipulated. It's like having a truth magnifier right there on your screen. Specifically, they're rolling out "Made with AI" labels for a broad spectrum of video, audio, and image content. This kicks in when they spot those tell-tale AI image indicators or when folks fess up to uploading AI-crafted content.
• Learning Corner: They're not just stopping at labels. Meta's on a mission to school us all on the ins and outs of AI-generated content. Knowledge is power, right?
• Fact-Checking Dream Team: Meta's buddying up with fact-checkers far and wide to double-check the facts on content that could stir the pot or lead us astray, especially when it matters most.

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This is a biggie for us in the marketing and content world. As the lines between real and AI-crafted content blur, Meta's initiative is a breath of fresh air for transparency and trust.

It's a heads-up for us creators to stay genuine and clear with our audience.

After all, trust is everything, and keeping it real is what sets us apart. Let's embrace this change, lead with integrity, and keep creating content that resonates and inspires.

?? Marketing Prompt of the Week

Well Thought-Out Prompts That Will Get You Moving In the Right Direction & Unlock Your Creative Genius GUARANTEED!

I've got an exciting prompt for you that'll help you create a signature logo that's not only unique but also captures the essence of your personal brand.

By combining a simple object with your name or brand, you can craft a minimalistic and elegant design that'll make you stand out from the crowd.

The best part? You can use AI-generated artwork to whip up this signature logo in no time!

Now, let's dive into the top three ways you can use this signature logo to boost your online presence and leave a lasting impression on your target audience:

1. Social media makeover: Give your social media profiles a fresh new look by using your signature logo as your profile picture or cover image. This will create a consistent and recognizable visual identity across all your social channels, making it easier for your followers to spot you in their feeds. Plus, it'll add a touch of professionalism and personality to your online presence!
2. Email signature style: Imagine how much more memorable and impressive your emails will be when you incorporate your signature logo into your email signature. It's a small change that can make a big impact, showing your recipients that you're serious about your personal brand and adding a visual element that'll make your messages stand out in their crowded inboxes.
3. Website and business docs: Integrate your signature logo into your website design and business documents, such as invoices or proposals, to create a polished and cohesive look that screams "professional". This will reinforce your personal brand and show your clients or customers that you're detail-oriented and care about presenting a consistent image across all your materials.

Marketing Prompt:

Create a minimalistic line drawing on a [white/black] background, featuring a small [OBJECT] on the left side that seamlessly flows into a stylish signature on the right. The signature should clearly and legibly spell out '[NAME]' in an elegant font. The entire composition should exude simplicity, grace, and sophistication, effectively capturing the essence of a refined personal brand with an artistic touch.

?? AI Spotlight

AI Spotlight spills the beans on a cool new AI tool or innovation that all you savvy marketers need to get hip to!

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I'm super excited to share with you this game-changing tutorial on DALL·E's new editor interface. Trust me, this is going to revolutionize the way you create and edit your AI-generated images!

Step 1: Set Up Your ChatGPT+ Account ??

First things first, make sure you've got your ChatGPT+ subscription. This is your golden ticket to unlocking the full potential of DALL·E's editor interface.

Step 2: Generate Your Base Image ??

Now, let's dive in and generate your base image using DALL·E 3. The key to nailing this step is crafting the perfect prompt. Here's my single go-to formula: "Create an image/picture of [desired image]." Simple, yet effective!

Here's mine for example purposes:

Create an image of a morkie poo

Step 3: Open the Editor Interface ??

Click on the generated image to open up the editor interface. Next, click on the image editor icon to enter the editing mode. This is where the real fun begins!

Step 3: Open the Editor Interface ??

Click on the generated image to open up the editor interface. Next, click on the image editor icon to enter the editing mode. This is where the real fun begins!

Step 5: Provide Instructions for Modification ??♂?

Here's the best part: you get to tell DALL·E exactly what changes you want to make. Want to add some cherry blossoms? Just type "Add cherry blossoms" in the conversation panel. Need to erase something? "Remove birds" will do the trick. And if you want to change an existing feature, like a dog's expression, simply type "Change the dog's expression to happy." It's like having a genie that grants unlimited image editing wishes!

Here's mine for example purposes:

Add trees to the background

Step 6: Save Your Edited Image ??

Once you're happy with your masterpiece, hit that "Save" button in the top-right corner and boom – your edited image is ready to be shared with the world!

Bonus: Editing on the Go with the ChatGPT Mobile App ??

Oh, and before I forget, you can even work your magic on the go with the ChatGPT mobile app. Just select your image, choose "Edit" or "Select," and let your creativity run wild!

So there you have it, folks – a step-by-step guide to mastering DALL·E's new editor interface. I can't wait to see the incredible images you create using this powerful tool. Remember, the only limit is your imagination! ??

Until next time, stay amazing and keep creating! ??

?? Weekly AI Tool Superstars

This week's top 3 AI tool picks for content creation and marketing automation!

Guidde.com >> Forget Hours of Editing; Guidde Turns Your Workflows into Videos Instantly

?? Tool Blurb:?

?? Imagine capturing the essence of your workflow, software tutorials, or any process with just a click, transforming it into step-by-step video documentation.?

That's exactly what Guidde offers – an AI platform that revolutionizes the way we create, share, and consume video guides.

Why Guidde is a Game-Changer:

1. Magic Capture: Simply click to start recording your screen, and Guidde does the rest, magically creating a step-by-step narration of your workflow.
2. Powered by GPT: With AI at its core, Guidde crafts a storyline for your video, ensuring clarity and engagement.
3. Personalization: Choose from over 100 different voices and languages to add that personal touch to your videos.
4. Pro Design: You don't need to be a design wizard. Guidde helps you create stunning visuals that make your content pop.
5. Smart Sharing: Easily share your guides anywhere with a link or embed them directly into your organization's platforms.

Suno.ai >> Why Pay for Expensive Music Licenses? This AI Tool Changes Everything

???Tool Blurb

Imagine crafting the perfect soundtrack for your brand, product, or campaign without needing a recording studio or a hefty budget. Meet Suno, your AI-powered music composer that's about to change the game in content creation.

Suno is not just another music tool; it's an AI revolution that lets you create songs about literally anything. Want an aggressive emo tune about a cozy rainy day? Or perhaps a syncopated bedroom pop song about nostalgic places? Suno's got you covered.

With just a few clicks and a sprinkle of creativity, you can produce unique, high-quality tracks tailored to your marketing needs.

Why Suno is a Game-Changer for Marketers:

1. Customization at Your Fingertips: Tailor every aspect of your music to fit your brand's voice and mood, ensuring your content stands out.
2. Diverse Genres and Styles: From 1750s dubstep to lo-fi classic soft rock, Suno offers a vast library of styles to explore and incorporate into your projects.
3. Easy Integration: Whether it's for social media posts, YouTube videos, or podcast intros, Suno's tracks are ready to elevate your content.

Vetted.ai >> No More Endless Searching For The Best Deals!

???Tool Blurb

??? Imagine having a personal shopping assistant that knows exactly what you want, sifts through mountains of reviews, and delivers the perfect recommendations right to your fingertips. That's exactly what Vetted is here to do.

This AI-powered shopping assistant is changing the game by helping you effortlessly discover the brands and products most recommended for your needs, all based on reviews from trusted sources like Reddit, YouTube, and other expert sites.

Why Vetted is a Must-Have for Smart Shoppers and Marketers:

1. Effortless Discovery: Quickly find the best products tailored to you, without the hassle of jumping across endless tabs.
2. Trusted Recommendations: Get insights based on expert articles, user reviews, and Reddit discussions, ensuring you make informed decisions.
3. All in One Place: Vetted consolidates your research, offering a streamlined shopping experience that saves time and energy.

?? LOL Meme of the Week

This week's funny for ya...

??? Visual Image Prompt of the Week

Here's some visual marketing inspo for?ya...

Celebrate Your LinkedIn Milestones with a Custom Promo Image!

Hint, hint...you can use this prompt for ANY social platform!

Want to show some love to your LinkedIn community for helping you reach an awesome milestone? Create a kick booty promo image to thank your followers for their support! ??

Designing an eye-catching graphic is a fantastic way to express your gratitude and strengthen your bond with your audience. Plus, it's a great opportunity to showcase your brand's growth and expertise in your niche. ??

Choose a theme that fits your brand, like business, AI, or technology, and let your creative juices flow. ??

So, fire up your favorite design tool and let's celebrate your success together! ??

PROMPT:

Create a [LinkedIn] promo image to thank the community for reaching [# of followers]. Theme: [Business, AI, and technology]

?? Stay In The Know

Stay Ahead of the AI Curve With AI Authority Creators?

If you wanna stay ahead of the curve on all things AI, you are gonna want to join my free community - the AI Authority Creators?!

Inside we geek out on the latest AI trends, tools, and strategies for creators. I drop hot tips, and share my fave new AI resources. You'll be the first to try cutting-edge AI before anyone else!

Imagine leveraging brand new AI tools to 10x your content, explode your audience, and make Epic Stuff happen in your biz! ? This community gives you an unfair advantage.

Don't get left behind...AI is the future! Join us at kimgarst.com/community and let's go from AI curious to AI Authority together! See ya there!