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Before I share what I want to let me share something.
A friend of mine logged onto Scotts website????[???????? ????......???????? ?????????? ????] and hours later he said the guy was following him online like a ghost????
Isaac Odongo everywhere I go, this guys appears in my face, he's everywhere???????? that is what we call ???????????????????????????? ??.
But before I teach you what it is, see, all of us in life are in a funnel cold, warm or a ho lead for something or someone. But if you're in the selling business how do you know to differentiate the 3.
Almost no one can get this right when selling and marketing to their customer...
See...
When you are attempting to build marketing...
You must realize there are 3 core mindsets...
??Level #1: The Reactive Mind...
??Level #2: The Intellectual Mind...
??Level #3: The Creative Mind...
And...
If you understand your audience... and which mind you're accessing, you will win.
Think of it this way...
People who are accessing these levels are defined by some of the following traits...
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?????????? ??: ????????????????????????, ????????????, ????????-??????????, ????????????????????, ??????????, ????????????, ????????????????, ??????????????.
?????????? ??: ????????????, ??????????????????, ????????????????, ??????????????????, ????????-????????????????????, ????????
Which one sounds like your customer...
Or perhaps, ideal customer?
Now...
What's each motivations?
Level 1: Fear, Desire, Repetition
Level 2: Reasons, Proof, Track-Record, Trustworthiness, Reliability
Level 3: Learning, Self-Improvement, Uniqueness
Think about it this way...
Someone who is accessing more of the Creative mind isn't going to buy because of a countdown timer, they buy because they know they need it.
Someone who is more in the Reactive mind isn't going to buy because they need it, they buy because someone told they need it and they don't trust their gut.
Someone who purchases based on Level 2 is buying because they are buying an insurance policy... or the spreadsheet said it was time...
Now...
Isn't it no wonder...
That your marketing and sales sucks?
Give scarcity to Level 3 and they will run away...
If you give it to Level 1, you'll have more money in your Stripe account then ever imagined...
Someone who is reactive, will react to threat or promise of sex or power...
Someone who is remembering-oriented
will respond to nostalgia (also Level 1)...
Someone who is into thinking, will be persuaded by reason and proof.
Someone into Imagining will somewhat naively believe anything (paradoxically being an easier sell than the thinking level below).
The creative level wants to have the feeling they choose and sought out a product, they don't like being sold, you must market, without marketing...
When you think about marketing...
not from your stand point...
but from who you are targeting...
and where their mind resides on a daily basis.
Marketing is no longer scary.
It's as simple as knowing the mind of your customer
Go Win - Isaac Odongo
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???????? ???? ???????? ?????? ?????????? ???????????? Grab a copy of the Nuclear Effect here ==> https://bit.ly/35bfk4C