The Iron Boost Your Personal Brand Needs

What if the key to a thriving personal brand lies in something as simple as an iron infusion?

A feeling of huge surprise and relief hit me as I returned from my morning walk today, as I realised I went for a walk every morning this week. Without thinking about it.

This wouldn't be noteworthy for most people, but for me it was huge.

You see, for the last two years I was existing with a ridiculously low level of iron. I became aware of it a year ago when I had some blood work done.

There are a lot of reasons why it took this long to address it. Mostly personal circumstances, some medical ones too. But I knew I would eventually, and I hoped it would make a difference, because I felt like sometimes my body was running on steam – quite often the best I can do is get up and have a coffee and fumble into the day.

Two weeks ago I had an iron infusion.

They say it takes a week or two to see any change.

In my case I didn’t “see” any huge change.

That said, I had an incredibly big week where I slept a lot less than usual. I had some pretty big personal things happening in my world.

Three in high-performance tennis, one on the professional pathway. A ton of medical appointments and stuff, mostly for my kids, some for me.

Some pretty taxing but necessary personal challenges I’m travelling through which are both emotionally and mentally intense.

Launching something fresh and unique professionally that required a lot of creativity, strategy, tech, and implementation.

And yet, somehow for the first time in years I rolled out of bed at sunrise and auto-pilot kicked in, and I went for a walk. Every. Single. Morning.

Coming back from my morning walk today it hit me. It didn’t feel like effort. It didn’t feel like exercise. My body just “did it” and the mental clarity it brought has been amazing.

I didn’t initially make the immediate correlation between the iron infusion and the morning walks, but just now I did.

And then it hit me, this is so similar to our personal branding journey.

Just as my body required an iron infusion to restore its vitality, your personal brand often needs an infusion of clarity and authenticity to reach its full potential.

The Wake-Up Call

To liken a simple daily walk to our personal branding journey makes sense because I see so many parallels here.

Imagine going every morning for a walk without conscious thought. This action symbolises an automatic response triggered by underlying health improvements—in my case, an iron infusion. Just as addressing my iron deficiency allowed my body to function as it should, addressing foundational components in your personal branding will enable your brand expansion to be way more effortless.

For a long period, low iron levels held me back. Mornings felt insurmountable; I could barely muster the energy to start my day. This signifies a lack of essential nourishment that parallels overlooked personal branding efforts.

Often, these foundational aspects are sidelined due to personal circumstances, whether medical, financial, or emotional. And that’s completely understandable too.

Because after all, we are human, and so we need to do things when we are ready, and at a pace our minds, bodies, and emotions can handle, with everything else we have going on in the world.

Embracing the Change

Just like undergoing an iron infusion was a deliberate action towards enhancing my physical health, deliberate actions are necessary to ramp up our personal branding efforts. This is about how we let people know who we are, what we do, and why that matters.

After the infusion, I didn’t feel a sudden jolt of energy, but gradually, with a week’s passage, I noticed a change.

That’s how personal branding works. You won’t see immediate results and anyone who promises that you will is setting you up for disappointment, (just like people touting get-rich-quick schemes).

But as you start infusing your brand with authentic elements, pieces of yourself, edge, and personality, the momentum picks up.

Much like how my body started to function effortlessly, your brand will start to flourish with energy and direction once it receives the right infusions.

Your brand will begin to operate on an auto-pilot derived from genuine confidence and clarity about who you are and what you stand for.

Reaping the Rewards

Two weeks post-infusion, despite a turbulent week filled with personal and professional challenges, I found myself more capable, rolling out of bed and going for walks without second-guessing.

The infusion acted as a catalyst, transforming my mornings from effort into instinct.

Similarly, strong personal branding processes work beneath the surface, gradually bringing clarity and mental peace, making decisions and actions almost instinctual.

In this new phase, my walks brought mental clarity and a sense of well-being.

The same thing happens when you get intentional about your personal brand. As it evolves authentically, aligning with your core values and strengths, it provides a sense of clarity, consistency, and connection that grows with time.

The Infusion of Authenticity and Strategic Action

If you can relate, I recommend you begin your personal branding journey with an honest audit.

Identify your 'iron deficiencies'—the aspects that need infusion or get the help of a qualified specialist, as I did by enlisting my GP and health coach.

(If you need help with identifying your areas that I have a diagnostic process that I run with my clients, reach out to me if would like to know more about that)

But you may already know.

Is it clarity? Is it authenticity? Is it confidence? Is it visibility? Is it engagement?

Over the next few months I'll be covering all of these areas in the Marketing Me Event Series, where we in each workshop we'll take one focused, deliberate action to infuse your brand with core elements that it may be deficient in.

Clarity. Confidence. Authenticity. Uniqueness. Strategy. Sustainability. Connection. Leverage.

Each workshop is a step toward a thriving, empowered personal brand. Whether you need a complete revamp or just a fine-tune, you'll find the support that is like an iron-infusion for your brand.

Just as the iron infusion wasn’t a magic bullet but the start of a balanced approach to well-being, similarly, dedicating time and conscious effort towards a robust, authentic personal brand is an investment in long-term success, providing a return in ways you might not anticipate immediately, but which will reward you.

When I work with clients, the personal impact is fairly quick, as you step into your authentic self, and the clarity and confidence that brings, and the professional impact follows gently behind that, as you learn how to apply that to your current commercial focus and professional goals.

As you continue to invest in yourself, you'll find a newfound resilience and vibrancy that mirrors the clarity of those early morning walks. And your personal brand will become a lot more easeful as it reflects the authentic you, navigating personal and professional landscapes with confidence and grace.

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ABOUT THE AUTHOR

Nina Christian?is a Marketing Futurist & Global Marketing Mentor who helps people do their marketing in a more human way.?

She is a?Certified Practicing Marketer?(CPM), Life Member and Fellow of the Australian Marketing Institute & AMI State Chair (Vic) and for 20 years was director of Braveda (Winner, Best Marketing Agency, Australian Marketing Excellence Awards).

Several years ago Nina saw the world of marketing shifting – this time as people became their own brands.? With this, she created a new business as a thought leader, combining her expertise in brand building with personal positioning, resulting in a breakthrough praxis known as?Marketing Me?. She has a knack for?simplifying the complex?which comes from being a hands-on mum to five children, and uses this to?turn time-sucking activities into easy-to-follow systems?and processes that make a lot of sense and get outcomes fast.

There are different ways to?work with Nina?based on your situation and organisation size -?with all of them?you'll see rapid transformation and tangible outcomes fast.?Book a chat with Nina here.

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