Ipsos | ESG: A difference of opinion?

2024 represents a significant electoral year globally with about 49% of?world's population heading to the polls . But, are climate change?and social inequality priorities for voters??Are we seeing a divided opinion on ESG?

Whilst 43% of the world’s population are very concerned about climate change ?and almost a third (30%) even claim to feel anxious about it, this does not necessarily translate to it being a priority for governments or businesses with inflation remaining the top concern globally . We also see generational divides in the UK in opinions concerning masculinity and women's equality .

But despite differing opinions we explore the reputational ?and commercial value for businesses and institutions in getting ESG right.

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Latest Ipsos Insights

Generational views on gender equality

Research from King’s College London and Ipsos, revealed a significant gender divide among young people concerning masculinity and women's equality.

Whilst almost half (48%) of the UK public believe it's harder to be a woman today, the largest gender gap observed was among young people. The study also discovered that young men are less positive about feminism's impact and,?when asked to look ahead 20 years, 30% of young men believe it will be harder to be a man, while 48% of young women think it will be harder to be a woman. Read the report

A third of people dispute the human origins of climate change

The fifth annual global opinion study on climate change from EDF, with Ipsos, reveals that 80% of respondents think that the climate phenomena occurring in their country are?increasingly being caused or worsened by climate change. Read the paper

Inflation concern is finally easing, echoing slowing price rises?globally

With the economic outlook now clearer, but not necessarily less challenging than it was a year ago, inflation remains the number one global concern for the 22nd consecutive month. However, this is the third month in a row concern for inflation has fallen. Read the paper

ESG: The New Imperative for Life Science Brands

With growing global concerns on social inequity and climate change, as well as rising stakeholder pressures, ESG is becoming an increasingly important consideration in life sciences. But?can ESG be a driver for brand success? Read the paper

The Reputation Council

The corporate affairs function has two fundamental objectives, to protect and to promote a company's reputation.?The Reputation Council is a definitive guide to the latest thinking and practice in corporate communications and corporate reputation management, from senior communicators at the world's most respected companies. Read the paper

Ipsos on Stage

2024 is the biggest election year in history, but is climate change on the ballot?

Jessica Long, Head of ESG Consulting in the UK at Ipsos, joins Graihagh Jackson on the latest BBC podcast, The Climate Question.

She reveals insights on voter behaviour and expectations from Ipsos & EDF ’s five year tracker study on the topic. Listen on demand

The Climate Disclosure Project

Ipsos is proud to be one of the 23,000+ corporations reporting to the Climate Disclosure Project ,?which runs the global disclosure system for investors, companies, cities, states and regions to manage their environmental impacts. Environmental disclosure is a critical first step in addressing current and future risks and opportunities associated with climate change.

We're thrilled to see Ipsos’ climate action recognised this year again, with a B rating. Our carbon emissions have already been reduced by 18% since 2019. But the world’s decarbonisation journey is only beginning.

Get in touch to discuss your ESG research needs

Discover more sustainability insights from across Ipsos on our website , or contact Jessica Long or Rachel Brisley .

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