Introducing...your March edition of the Brave Bulletin

Welcome to the very first edition of the Brave Bulletin! In our new monthly newsletter, we'll be bringing you a quick read monthly roundup of the latest and greatest news, views and insights from across the Brave Bison Herd.

Get ready to:

• Catch up on key updates from our teams in Herd the News?
• Find out who’s joined the Herd, awards news and industry views in Hot off the Press
• Get inspired with our latest thought leadership in Brave New Insights
• Sign up to join upcoming events and webinars in?Dates for your Diary

So without further ado, let’s get into it. Enjoy!

We went 'under the lid' with New Balance

Brave Bison Performance went 'under the lid' with our longstanding client 新百伦 in the first of our new webinar series. Find out how we helped them smash their revenue targets and learn the importance of killer creative across their performance media and explore what social commerce looks like in 2024. Watch here.

We're hosting the UK's first Composable Commerce Summit

As leading experts in composable commerce—an emerging approach to building seamless, personalised and infinitely scalable digital experiences—our commerce team is hosting a first-of-its-kind conference in London this March. And you're invited.?

Get your FREE all-access pass to an afternoon with over 100 tech and marketing leaders. With informative panels, fireside chats, keynotes and valuable networking opportunities, this is an unmissable event designed to help brands unlock the power of composable commerce for their businesses.?Secure your seat.

We're shortlisted for Specialist Agency of the Year at the FEVO Sport Industry Group Awards

The Media Network's Sports team specialises in channel management and consultancy for the biggest franchises and creators in sport and entertainment. Thanks to a stellar year skyrocketing views into the billions for their clients, they've been shortlisted for Specialist Agency of the Year. Ace. Find out more.

SocialMinds LIVE is hosting an all-new event in London this April!

If you didn’t get the chance to attend SocialChain 's first (and incredible) SocialMinds LIVE event in October 2023, you’re in luck. SocialMinds LIVE is taking London for an all-new event this April!?

Share the room with speakers at Oatly , American Express , TikTok and more. Tickets subject to demand, so get in there early. Register your interest.

We've welcomed not one but two new senior members of the Herd so far this year. Read more about Gemma Newton , SocialChain's new client services director here and All Ward, our new head of commerce operations and delivery here.

SocialChain’s executive creator director Tom Bellamy was featured in Creativepool as part of Predictions Month. Tom’s prediction? Agencies need to bring creators out of the wild and into the agency this year. Read more here.

Speaking of creators, SocialChain's head of influencer Amelia Wollaston argues brands need to think omnichannel with their creator campaigns in 2024. Read the full piece in Creativebrief.

SocialChain's strategy guru Ric Hayes advises marketers to be "cautiously optimistic" following the IPA'S Bellwether report. Get the full scoop in Performance Marketing World .

Chris Alderman , our head of SEO & DPR, believes ignoring AI is a big mistake. In his latest piece for WARC , Chris says Google’s made SGE (Search Generative Experience) a key part of its strategy, and it’ll be sticking around in search results: “At this point, it’s do-or-die.” Keep reading here.

Kit Bienias , our Performance Director, shares five of his tried and tested digital strategies to help you cut through and engage shoppers amid the competitive sales period in MediaCat UK . Find out his tips for driving conversions here.

Your guide to unlocking the power of composable commerce

Composable commerce allows for the quick delivery of seamless, personalised experiences across any channel through modular building blocks, positioning your brand to meet customers anywhere. For a more comprehensive understanding of composable commerce and how it can transform your business, download our roadmap. Read it here.

Overly hooked on aggregators? We've got the antidote

Boost your customer acquisition game with our newest whitepaper, ‘How to overcome the aggregators & reclaim your customer acquisition’. Inside, find out our five steps to kick the habit of using costly aggregator platforms and free up your marketing budget for brand-building and direct outreach instead. A must-read for every marketer. Get your free copy.

Tap into the power of the creator economy with SocialChain x Brave Bison Media Network's insider's guide

Today’s creator economy is valued at around $250 billion. And guess what? It’s only going to get bigger. As more brands catch on to the power of creators, you’ll have to work harder to be distinctive. ?

Lucky for you, our head of content Nathan Aspell teamed up with SocialChain’s head of influencer Amelia Wollaston to bring you a whitepaper all about how brands can do exactly that. Download now.

Tune into our latest SocialMinds podcast with Sidemen?

Jordan Schwarzenberger , co-founder of Sidemen’s management company Arcade , reveals what goes on behind the scenes managing one of YouTube’s biggest creator supergroups. This is the side of Sidemen you DON’T hear about...?

Join the SocialMinds community

Like what you see? Get updates about events, whitepapers, insight-driven articles, social updates and more – delivered straight to your inbox. Join the community.

??? 20th March - Our Composable Commerce Summit promises to be an afternoon not to miss. Register to join us here.

??? 24th April - SocialMinds LIVE is BACK and it's coming to London. Check out the lineup and register your interest here.