Introducing our flight controller alongside its new and improved successor

Introducing our flight controller alongside its new and improved successor

By Roman Dvorkin , VP of Engineering

Meet the Flytrex Flight Controller (codename Flyhawk). This tiny, super smart, printed circuit board (PCB) sits at the heart of our drones and is responsible for all real time movement as we fly towards another happy customer - from motor speed, navigation, sensor feedback and so much more!

While there are plenty of off-the-shelf flight controllers on the market, ours is developed entirely in house, from the design to manufacturing and all the way to production. The decision to fully own our flight controller design is critical for three reasons:?

  1. Safety - Owning the design is the only way we can conduct proper root cause analysis if and when an error occurs. When it comes to aviation, safety is key, and the flight controller is one of the most critical components in our entire system!
  2. Pricing - The unit economy that drives the food delivery market is extremely challenging. Designing our own flight controller is one of the many things that helps us keep our drones cost low and ensures our ability to deliver your next hamburger at a better price than any other existing option.
  3. Tailor made - Our drones’ mission is unique, and require certain features that aren’t available in other off-the-shelf controllers. Owning the flight controller design and software allows us to create an exact system to service our unique needs.


To make things even more exciting, after almost 3 years in service, we will be sunsetting our original flight controller (left side) and upgrading to our latest and greatest - our newest flight controller is smaller, smarter, and lighter! This means more efficient flights, increased safety, and lower costs. We're excited to see how this innovation will shape the future of drone delivery. ?? #DroneDelivery #Engineering #Flytrex


Ron Munitz

?? | Engineering Executive | Parallel Entrepreneur | Builder and breaker of devices and Operating Systems

4 个月

Every design is a story to tell. Why don't you come and tell about it in one of our #embeddedisrael meetups?

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Effi Tahar

VP of Engineering at CapsuLab

4 个月

Hi Roman, looks great, for someone which safety is my core activities, I wanted to ask few things: 1. You stated safety is one of the pros of in house development, I couldn't agree more, can I ask which safety standard you used or how was your approach regarding software safety in this environment? 2. About cost - how is it cost effective to design your own solution vs COTS item that produced in millions?

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