Introducing a (mini) adventure alternative to add to your fundraising portfolio

Introducing a (mini) adventure alternative to add to your fundraising portfolio

Signing on to a charity challenge is a big commitment.

For both charities and their supporters, there are many elements that need to be considered before engaging with an adventure. For charities - does it align with our purpose? Does it appeal to our supporters? And is it a viable method to achieve our fundraising goals? For participants - what kind of physical and mental challenge will it present? Can I dedicate myself to the cause in this way?

Based on feedback from donors, we know that not everyone wants to be away from home for too long nor is able to commit to certain fundraising targets. But we don’t want to let that inhibit charities and their supporters from the powerful experience of a charity challenge. That is why we have decided to introduce a new model to our challenges - the Mini Adventures program.

I’ve said before that what sets fundraising adventures apart from micro-fundraising events is the transformative power of travel. Mini Adventures will emulate this by giving supporters the opportunity to explore their own backyard in Australia whilst raising funds for the charity cause. Over 2 -4 days, teams of 10-20 supporters will undertake moderate treks along some of Australia’s premier walking tracks - the Great Ocean Walk, the Snowy Mountains or across the Margaret River.

The fundraising target for each participant of these Mini Adventure treks is $1800. For charities (regardless of their size and or advocacy), these charity challenges provide a supercharged, meaningful way to reach fundraising outcomes. And based on our other challenges, 70% of our supporters exceed their fundraising targets.

Mini Adventures is a good starting point for charity organisations looking to delve into the world of fundraising adventures and build on their peer-to-peer fundraising portfolio. Whilst this model of adventure fundraising operates on a smaller scale, the manner in which Inspired Adventures works with our charity partners will remain the same - an ROI approach aiming for maximum fundraising impact with minimal investment.

For the participants, they will reap the same rewards as our other adventures with the opportunity to do something extraordinary in the name of an incredible cause. From initial registration to the 6-10 months spent fundraising and training for the challenge, we provide an inclusive support system of fundraising and travel support throughout every step of the way.

We know a charity challenge is not a feasible option for every charity and all their supporters. But for some, our new Mini Adventure program opens another avenue to adventure fundraising as an alternative to some of our bigger charity challenges.


Kate Young

Head of Marketing at Chicane Marketing & The Conscious Store. Freelance Designer.

5 年

Amazing!

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