Introducing Crumple Cash: A life-first financial company helping people understand their relationship with MONEY
Zeeshan Mohammed
On a mission to help 10 million people understand their relationship with money. Researcher @CrumpleCash, a hyper-personalized fintech marketplace helping INDIANS find financial products that matches their lifestyle.
Most people think of credit cards as a means to manage cash flow, but we see them as powerful tools for maximizing your lifestyle and rewards. Whether you’re an avid traveler, a foodie, a shopaholic, or someone just trying to make smarter financial decisions, Crumple Cash is here to help you find the perfect credit card tailored to your unique lifestyle.
Why Credit Cards? At Crumple Cash, we believe credit cards should work for you, not the other way around. The typical credit card selection process is time-consuming and confusing, leaving people overwhelmed by too many options and little guidance. Many end up picking cards based purely on eligibility rather than on what actually suits their spending patterns or lifestyle.
Our mission is to change that. We want to take the guesswork out of choosing a credit card and give you a simplified, personalized experience that makes sense.
What Are We Offering? Crumple Cash has developed a platform that eliminates the hassle of finding the right credit card. Our approach is simple but revolutionary. Here’s how it works:
Start by selecting a goal that aligns with your lifestyle. For example, if you travel often, you might want a card that offers travel-related perks like free lounge access, complimentary hotel stays, or air miles.
To make things fun and engaging, we offer interactive games or quizzes that help identify your spending habits and preferences. It’s a quick and enjoyable way to provide us with the information we need to match you with the right credit card.
Based on your inputs, our platform shows you the best credit card matches for your lifestyle. We even give you a percentage match score, so you know exactly how well a card aligns with your financial goals and preferences. This way, you can make an informed decision with confidence.
We break down the key benefits of each card in an easy-to-read format. First, you’ll see the main benefits—the ones that will have the most impact on your lifestyle. Then, we show you the add-on perks that could be a nice bonus. For example, if you select a travel-focused card, the main benefit could be free lounge access or airline ticket discounts, while an add-on perk might be dining discounts at airport restaurants.
A feature we’re excited to launch soon is a ready-made chart that shows you how to optimize your credit card. We’ll highlight the best ways to use your card’s benefits, where you can maximize your reward points, and how to manage your expenses for maximum returns. No more guessing how to make the most of your credit card’s perks—Crumple Cash will show you how.
领英推荐
Why Crumple Cash Is Different? Other platforms make you compare dozens of credit cards side by side, often focusing solely on eligibility criteria. While eligibility is important, it shouldn’t be the only factor in your decision-making process. We’re shifting the focus to personalization, ensuring that the card you get fits into your life, not the other way around.
Additionally, no other platform offers the in-depth guidance we do on how to actually use your credit card for maximum benefit. Most users don’t know how to fully take advantage of their card’s rewards, leaving money on the table. Crumple Cash changes that by providing insights that help you earn while you spend, making your credit card an essential financial tool, not just a payment method.
What’s Next: Our MVP and How You Can Get Involved We’re proud to share that we’ve launched our MVP (Minimum Viable Product) and are in the process of gathering feedback. The MVP is still in its testing phase, but we’re excited about the possibilities and how it’s already helping users choose the right credit cards based on their spending patterns and lifestyle needs.
Over the next few months, we’ll be working hard to make improvements and add new features to the platform, and we want your help. If you’re a credit card enthusiast or just someone who loves finding ways to optimize your financial life, we’d love for you to join us.
Our Mission for the Next Three Months
We aim to make 100 people fall in love with Crumple Cash in the next three months. Whether you’re someone who loves to geek out over credit cards or just looking for the perfect card for your needs, we want to hear from you. Your feedback is invaluable to us as we continue to fine-tune and improve the platform.
If you’re interested in helping us build the future of personalized credit card recommendations, feel free to reach out at [email protected].
Why You Should Care At Crumple Cash, we’re not just building a platform—we’re building a community. A community of people who understand that money management is more than just balancing a checkbook or paying bills on time. It’s about creating a financial environment that works for you, making smart choices, and taking control of your spending.
We’re starting with credit cards because they’re one of the most versatile financial tools, yet they’re also the most underutilized. By giving you the right card for your lifestyle, we believe you’ll not only get better at managing your money but also enjoy the process.
So, what are you waiting for? Crumple Cash is here to make your relationship with money smarter, easier, and more fun.