Integrity in Social Media Posts
Terry Carlile
Office Manager, Property Analytics, Playa Flamingo Marketing Solutions with Costa Rica REAL ESCAPES. Powered by Howler Media.
The above post was used by a variety of real estate agents to present the concept that the new Flamingo marina was "featured in" a Forbes article from July 2021.
But upon checking the article, the new project was not included. But it looked good for unaware people to see that. Plus the photo used was not tagged, leaving the consumer to assume whatever marina that was.
The new Costa Rica law is great news for all of Costa Rica, all marinas, and favorite anchorages on both sides of our country.
The post could have just said, "new law will benefit local marina".
But people will do clickbait, use keywords to attract, fake photos to create an illusion to entice the potential client.
As a consumer, research the business thoroughly. If an international/national reference is used, just look it up.
You may be called a "karen" or social media police...but at least you'll know the truth.
Again, the new law benefits ALL of Costa Rica.
Here's an approved article:
Office Manager, Property Analytics, Playa Flamingo Marketing Solutions with Costa Rica REAL ESCAPES. Powered by Howler Media.
3 年One agent pulled the post after discovering if was false...great decision. Another realtor replied, "You have officially won the 2021 Kook Karen award. Re-reading this BS again. The fact that you actually created a FALSE graphic is disturbing. Are you the friggin internet police? This is not a NYT article but a social media sound byte".... A sound byte is never a lie.