The Insurance Ranch Part I - with Ed Jacobson

The Insurance Ranch Part I - with Ed Jacobson

Edward Jacobson has been involved in the Design and Third Party Administration of self-insured employee benefit plans since... 1975.?

I would love to say that I had it all thought through before I became a TPA, but that's not exactly how it happened...?
(Ed Jacobson)

This episode is filled with training, advice, and wisdom direct from Ed's Texas ranch right to you. Get insights on:

?? Private health insurance in 1975;

?? Designing partially self-funded plan;

?? How to deal with the market's resistance to change;

?? Family Monthly Deductible?

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Explore the full episode with Ed Jacobson:

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Ed Jacobson:?

When the American Stock Exchange-listed employer got a rate increase, the broker I worked with asked me to participate in designing a self-funding plan. In the process, I asked:?

"Wait a second... Why can't they partially self-insure?"

...even though there was legally no such thing back then. You were either self-insured or fully insured. You were either regulated at a state level, or at the federal level.?

What I did was I went out and looked for a high-deductible health plan. And high deductible back then meant $500-$1,000 because every employer had a $100 deductible plan (that was considered the industry norm).

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So I went to a couple of carriers, and they came back with a quote. And to go from a $100 to $500 deductible back then - the rates were reduced by 55% !!!

I'd like to say I was a genius - but I wasn't. All I did was I looked at the spread and said:?

"If we were to reimburse 80% after $100 to get to the $500, that would be a maximum reimbursement of $320 per member in any calendar year deductible."?

So I divided $320 into the savings, and I actually had to have more people get sick than existed in the group. It was a no-brainer.?

Together with a broker, we presented this offer to the employer. It was the CFO. He said:?

"God, I love these numbers. The logic is unquestionable!... I don't want to do it. I don't want to be the person to deny a claim. I don't know how to pay claims. We build apartment complexes, that's what we do. "

Spur of the moment decision, I suggested:?

"What if I performed that function for you?"?

"Have you ever paid a claim before?" - he asked.?

"No. I never have. But I can hire somebody to do that."?

And then, finally, he asked me the CFO question: "How much are you going to charge me to do that? I need a number."?

"$5 an employee a month."?

"You're on. Starting October 1."?

So within a matter of less than a month, I became something I later discovered they called a TPA. In Feb of 1976, I went to the first SPBA meeting - which is a Society of Professional Benefit Administrators. And that's when somebody said to me: "Oh, you must be a TPA."?

By this time, I already had 6 accounts. It was an extremely difficult sale. Why? Not because it was illogical, not because the numbers didn't work... It was difficult because I was the only one doing it."?

Continue :

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