Instagram has added a new set of features.

To improve the experience of making reels for content creators on the platform, Instagram has added a new set of features. It has also extended the time limit of short video recordings from 60 seconds to 90 seconds.

Instagram explained in its announcement that reels helped Instagrammers get more followers on the platform and pointed out that over 60 days, "public accounts with over 10K followers that posted at least five reels over 60 days gained over 2.5x as many followers as those within the same category who didn't post reels".

And to guide users towards taking their first steps towards making reels or helping them improve their current game, Instagram shared the new features it has added. These include new sound effects, the option to import your audio, interactive stickers, more templates, and increased reel length.

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