Is Instagram Good for Marketing in 2024? Reasons Why You Should Consider the Platform

If you're reading this article, you may wonder how much time and money you should invest in Instagram. Social media continues to be ever-evolving and ever-changing, so understandably, you want to ensure Instagram is still relevant in 2024.?

Well, you can rest assured that it certainly is, and it's a spectacular way to help you grow your business. In 2024, Instagram has 2 billion monthly active users accessing the Instagram app globally.?

Plus, Instagram is currently ranked as the 4th most popular social network by number of users. Right ahead of it are Facebook, which has 3.03 billion users; Youtube, which has 2.49 billion; and WhatsApp, which has reached 2 billion users.

As you can see, you can target a huge pool of users with strategised marketing campaigns.

In this article we'll cover:

• Why is Instagram good for marketing in 2024?
• 12 reasons why Instagram is key to business growth
• How can I save time when creating my Instagram strategy?
• Instagram strategy in action: how should I market my brand?

Freya Laskowski continues this thought-provoking article in so much more detail - continue reading here -> Is Instagram Good for Marketing in 2024?