Insights Newsletter
Energy Circle LLC
Performance-driven digital marketing & web development exclusively for the home performance, HVAC, & solar industries.
Webinar 11/1/23
2023 was the year that California made big changes to its solar net metering incentives. Net Energy Metering 3.0, as the new rules are called, drastically reduce the value of net metering, and it’s been estimated that the change could double or even triple the average payback period for solar installations. California is often seen as a bellwether for the rest of the country, especially when it comes to the energy industry. Does this mean solar contractors in other states should be worried about how net metering might change for them??In this webinar, Associate Director of Content & Strategy Cory Allyn?will be joined by Director of Solar and Digital Marketing Strategy Abby Yolda to discuss how solar contractors in California are adjusting their messaging and marketing efforts, with particular emphasis on battery storage.
Struggling to find the best way to spend your co-op marketing dollars? Check out these tips and tricks from Energy Circle for a full year of co-op marketing strategy!
Short on time but looking for a recap of our most recent webinar? Our webinar highlight videos cover key takeaways in under 2 minutes! In our most recent video, Energy Circle CEO & Founder Peter Troast is joined by Kevin Kennedy, Environmental Health Scientist and former Director of the Environmental Health Program at Children's Mercy Kansas City, to discuss a study on weatherization and the correlation to human health.
领英推荐
Many homeowners aren’t aware of the studies and scientific research linking their homes to their health, and unfortunately, some of them may need more than just your word as a contractor! In our most recent blog, we’re sharing a few of the more interesting stats we’ve come across and explaining how contractors can use them and others like them to build trust with homeowners and improve your website and online marketing efforts.
DIGITAL MARKETING 101:
Make sure your pages can be found and understood by search engines, like Google. Use the free Google Search Console's Indexing page report to find pages and blog posts that might not yet be crawled or indexed by Google and submit them for a manual index request! — Abby Y., Director of Solar & Digital Marketing Strategy