Inside Kith's New Flagship
CREDIT: COURTESY OF KITH

Inside Kith's New Flagship

Welcome back to FN Daily, where we break down the biggest stories happening in footwear and retail.

Today, we're discussing Kith's newest flagship store, Hey Dude's new sneaker launch and a company looking to solve overproduction waste in footwear.

Let's get into it.

Kith To Open Williamsburg Flagship Store

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CREDIT: COURTESY OF KITH

Not long after revealing its new door in Miami’s Design District, Kith is expanding Brooklyn, N.Y.

Kith Williamsburg, located at 25 Kent Ave., is the newest door from the Ronnie Fieg-led retailer. The flagship will open on March 24.

Inside, Kith will stock its in-house apparel, accessories and footwear for men, women and kids, as well as products from other top-tier brands. Also, the retailer’s Kith Treats cereal and ice cream bar is available to consumers as soon as they enter the store.

Expansion: Late last month, Kith announced it was opening a store in?Miami’s Design District. And in January, Kith announced it would soon open a flagship in?Beverly Hills, Calif.

Hey Dude Branches Out With New Sneakers

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CREDIT: COURTESY OF HEY DUDE

The Crocs-owned Hey Dude is on a mission to surpass $1 billion in sales in 2023.

To achieve that lofty goal, the brand has branched out beyond its signature Wally and Wendy moccasins by today launching a set of new athletic-inspired looks.

This season brings four new styles to the line: the Sirocco, a knit runner priced at $75; the Conway, a circular vamp oxford retailing for $65; the Sunapee, a traditional slip-on for $65; and the Cody, a laceup priced at $65. All are offered in men’s and women’s sizing and in multiple colorways.

“One of the things that we’ve learned from our consumers is they want to be wearing Hey Dude on more occasions and they are versatile in terms of the outfits that they wear day-to-day,” said Kelly Cortina, chief product and merchandising officer at the brand. “So we saw the runway for us to pursue a more athletic silhouette.”

How Hilos Aims to Solve Footwear Waste

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CREDIT: NICHOLAS PETER WILSON

A Portland-Oregon based company is looking to solve one of footwear’s biggest?sustainability?challenges. And it just got the funding to make even more progress.

Hilos,?which uses 3D printed technology to avoid overproduction waste in footwear, recently closed a $3 million funding round to fuel product creation and partnerships with other brands. The funding round included investors such as former Nike chief operating officer Eric Sprunk, Nike’s retired VP of global footwear sourcing and manufacturing Greg Bui, XRC Labs, Better Ventures and Builders VC and brings the company’s total funding to date to $5 million.

Founded in 2019, Hilos creates and ships a 3D printed shoe to a customer within 72 hours of an order placement. This responsive model allows the company to avoid excess production — and the 3D printing system helps avoid some of the manufacturing waste that is common in the months-long cycle it typically takes to produce a pair of shoes overseas.

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