Innovation and Collaboration at the Heart of NXT Media Days
Redholt Pulse and Play: Innovation and Collaboration at the Heart of NXT Media Days
The media and advertising industry is evolving at breakneck speed, and NXT MEDIA DAYS MENA a Days stands at the forefront of this transformation. By uniting three dynamic event series — Retail Media Days, Nextv Series, and CTV Ad Days — under a single banner, NXT Media Days serves as a comprehensive hub for professionals to explore innovations, share insights, and craft strategies for the future of content and advertising.
Organized by Dataxis , NXT Media Days brought its vision to life on December 10th at the Radisson RED Silicon Oasis in Dubai. This event combined thought leadership with practical insights, showcasing why Dataxis is a leader in fostering meaningful dialogue across the global media ecosystem.
A Panel That Stood Out: The Role of Smart TVs and Streaming Devices
We at Redholt are proud to share that our very own Chris Redmond ???? , CEO of RedHolt and OTTRED , had the privilege of moderating a standout panel at CTV Ad Days MENA during this landmark event. The panel focused on the pivotal topic, “The Role of Smart TV's and Other Streaming Devices”. Bringing together industry leaders such as Ashok Namboodiri and Marie-Lou Penin , the discussion delved into how these devices are reshaping content consumption and advertising strategies across the region.
An Event Built on Collaboration and Insight
The collaboration between Dataxis and a global network of professionals is the backbone of NXT MEDIA DAYS MENA . It highlights how the media and advertising sectors can evolve when innovation meets collaboration. To dive deeper into the essence and objectives of this event, we’ve reached out to Priscilla Tirvengadum , Director of Events EMEA at Dataxis, for her expert insights.
1. The Vision Behind NXT Media Days:
What inspired Dataxis to create a unified event like NXT Media Days that integrates Retail Media Days, Nextv Series, and CTV Ad Days?
Priscilla: NXT Media Days brings together three dynamic event series, each focusing on pivotal areas of the evolving media and advertising ecosystem. NXT Media Days is your gateway to the future of media, where innovation meets industry leaders to shape the next generation of content and advertising.
By uniting Retail Media Days, Nextv Series, and CTV Ad Days under one brand, we provide a cohesive hub for industry professionals to explore cutting-edge trends, share insights, and develop strategies that will drive the future of media and advertising.?
2. Differentiating Factors:
How does NXT Media Days stand out from other industry events in the media and advertising landscape?
Priscilla: Unlike many events that focus on a single niche, NXT Media Days brings together three interconnected ecosystems:
This multi-track approach fosters cross-pollination of ideas and collaboration among diverse industry sectors. The event offers a compact, high-value, single-day format, enabling participants to maximize insights and networking opportunities in a short time.? NXT MEDIA DAYS MENA from Dataxis sets itself apart through its integrated approach, focus on innovation and regional relevance, and the high caliber of attendees and speakers. It’s a must-attend for professionals looking to navigate and capitalize on the convergence of TV, digital advertising, and retail media in the rapidly evolving media landscape.
3. The Value of Engagement:
How do the three-part series—Retail Media Days, Nextv Series, and CTV Ad Days—deliver unique value to attendees and inspire those considering participation in the future?
Priscilla: By uniting stakeholders from Pay TV, CTV advertising, and retail media, NXT Media Days creates a unique opportunity for attendees to connect across traditionally siloed sectors. The event attracts decision-makers, thought leaders, and innovators, ensuring high-quality conversations and partnerships. The event emphasizes practical, real-world examples, showcasing case studies and success stories from leading companies. Attendees leave with actionable insights that can be directly applied to their strategies in media, advertising, and retail.?
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4. Spotlighting Innovation:
Could you highlight any standout moments or sessions that truly captured the essence of innovation and industry leadership?
Priscilla: I would say that all our sessions for the three conferences are thoughtfully curated to ensure a balance of deep-dive discussions and broad industry overviews. I think that all sessions truly showcase innovation and industry leadership, focusing on pivotal trends and actionable insights in media, advertising, and retail. These moments encapsulated the forward-thinking and collaborative spirit of NXT Media Days, solidifying its position as a beacon of innovation and leadership in the media and advertising industries.
5. Looking Ahead:
What does Dataxis envision for the future of NXT Media Days and its impact on the industry?
Dataxis envisions NXT Media Days as more than just an event—it’s a platform for shaping the future of media and advertising. By emphasizing collaboration, innovation, and actionable insights, the event is set to have a lasting impact on the industry, helping stakeholders navigate the rapidly evolving landscape while staying ahead of emerging trends. For next year, we would like to collaborate and partner more with local stakeholders.?
I seize this opportunity to thanks all our sponsors, speakers, media partners and moderators for the conference and also Chris Redmond for his continuous support and recommendation for the event.?
Conclusion:
As the media and advertising landscape continues to transform, events like NXT Media Days remind us of the power of collaboration and innovation. By uniting thought leaders and professionals across Retail Media, Nextv, and CTV Advertising, Dataxis has created a unique platform that not only highlights emerging trends but also fosters meaningful dialogue and actionable insights.
At Redholt, we’re inspired by these opportunities to learn, connect, and grow alongside industry leaders. We extend our gratitude to Dataxis for their visionary approach and for bringing together a global network of professionals to advance the future of media and advertising.
For companies and professionals eager to navigate this dynamic landscape, the message is clear: embrace innovation, prioritize collaboration, and stay connected to the communities that drive impact. Whether you’re looking to build exceptional teams, tap into emerging opportunities, or shape the future of your industry, Redholt is here to support you every step of the way.
Stay tuned for more updates and insights as we continue to explore the trends shaping the world of media and entertainment.
Stay Connected with RedHolt and OTTRED:
Follow our CEO and Co-Founder Chris Redmond ???? and get in touch with him at: https://www.dhirubhai.net/in/chrisredmondredholt/
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Director of Events EMEA- Dataxis
2 个月Thank you very much for all the support. Looking forward to our future collaboration.