"Inner Engineering" // Everyday Stories (#15) ft. Isah the Prince

“My purpose is to inspire people to break free from limiting beliefs through pop culture, because “popular culture” is the biggest driver of change in the times that we live in, and it has been over the last 50 years. It’s not been politics. 

Religion has played a huge part, but why I say popular culture is the biggest driver of change is because we’re all going to have kids. Yes?

… And the things that we feed our kids, at the end of the day they’re going to spend more time consuming pop culture than any other thing throughout their formulative years.

Think about “Disney Channel”, “Pixar” and “21st Century Fox” in America. When you think back to movies like Lion King, Pinocchio, Alice in Wonderland. These cartoons have so much meaning behind them. Their archetypes are representative of what reality is, and that is why they cut across. That’s why they do the box office numbers that they do, because it’s a human story that everyone of us relates too.

Now when you see a kid watching Lion King. They might not have the language to understand yet. The truth is that the archetypes are so deep that they understand it at their core being.

So if you see a kid standing up when he’s watching Lion King and he’s screaming at the television, he can’t articulate it, but he knows what’s going on.

That’s like conditioning the child to think in a certain way. I’m just using that as an example.

Just imagine when that kid grows up and he’s listening to hip hop music like Drake and people talking about drugs.

Now in America … America’s not perfect. It’s flawed in so many ways because it was built on the wrong foundation. When I use America as a reference, I’m just using it as an example because they are more advanced than we are.

There is a certain level of balance in America in regards to pop culture. We have the Lil Uzi Vert’s and the people who talk about popping codeine. The negative will always outweigh the positive. But the truth is that there has to be a balance.

In America they still have people like Kendrick Lamar, Joey Bada$$, people that speak to the consciousness of people. In Nigeria we have no balance.

In Nigeria we’re on the extreme. One in a thousand movies are promoting the right message.

Just imagine. I love some Nollywood movies. I enjoy Nollywood comedy. They crack me up. I just saw “Living in Bondage”. It’s an amazing work of art. We need to go more in line with the film. We need to educate people through pop culture. That’s where I feel like mass “inner engineering” can come from.” — Isah the Prince

No matter what you do, no matter where you’re from, no matter who you are, we ALL have a story — “?Everyday Stories” by Adetunde Dada (#15)

Listen to the audio version of this story here: https://bit.ly/30lYb70